Sales Director, Large Market - Central (OH, IN, KY, TN, WV, MO, AL, MS, LA)

Color Health•South San Francisco, CA
•$170,000 - $200,000•Remote

About The Position

Color is seeking an experienced sales executive to join its Large Market Employer team, focused on employers with 5,000–20,000 employees. This individual-contributor role drives growth through direct engagement with major employers and ownership of the full sales cycle, from sourcing and developing opportunities through guiding complex customer decisions, building long-term relationships, and closing new partner agreements. The role works closely with Consultant Relations, Sales Development, Marketing, and Ecosystem Partnerships to develop opportunities and tailored proposals. The successful candidate will help shape Color’s growth and product direction while bringing cancer and condition care solutions to large employers. The territory covers Ohio, Indiana, Kentucky, Tennessee, West Virginia, Missouri, Alabama, Mississippi, and Louisiana. The position is US-based remote, with a preference for candidates residing in the territory, and requires 50% travel.

Requirements

  • 7+ years of highly verticalized B2B sales focused on large employers within the region.
  • Deep understanding of the sales process and how to close complex deals in a highly competitive market.
  • Successful sales history and consistent 100% quota attainment for the past 3+ years, closing deals valued at $1M+ to strategic accounts.
  • Knowledge of customer and reporting requirements.
  • Excellent cross-functional working skills.
  • Exceptional written and oral communication skills.
  • Willingness and ability to travel frequently, sometimes on short notice.
  • College degree preferred; advanced degree is a plus.

Nice To Haves

  • Significant past experience selling into employers and consultants in the Northeast territory.
  • Rolodex of key consultants and employee benefits leaders in the territory.

Responsibilities

  • Build and expand relationships with large employers (5,000–20,000 employees), driving new business and long-term partnerships.
  • Identify, develop, and close opportunities across the territory, from initial outreach to signed agreements.
  • Deliver compelling presentations advocating for comprehensive cancer and condition management in employer health strategies.
  • Collaborate with Consultant Relations, Marketing, Sales Development, and Ecosystem Partnerships to craft tailored proposals and close deals efficiently.
  • Maintain an accurate, forward-looking sales forecast by analyzing market trends, pipeline health, and competitive dynamics.
  • Meet or exceed annual sales goals and performance targets.
  • Share market insights and competitive intelligence with leadership to inform strategy, product evolution, and go-to-market approaches.
  • Represent Color at industry events and conferences, building relationships and staying current on emerging trends and innovations.
  • Partner with account management and customer success teams to ensure a smooth handoff, identify upsell and cross-sell opportunities, and strengthen client relationships post-sale.
  • Demonstrate consistent follow-through and accountability throughout the sales cycle.

Benefits

  • Competitive salary.
  • Comprehensive medical, dental, vision, life, and disability benefits.
  • 401(k) match.
  • Monthly phone and Wi-Fi stipend for employees.
  • Annual ergonomic stipend.
  • Generous vacation policy.
  • Paid holidays and company-wide recharge days.
  • Equal paid parental leave for birthing and non-birthing parents.
  • Free cancer screening and prevention resources for employees and their adult dependents.
  • The role may also be eligible for equity and benefits.
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