Sales Development Representative (SDR)

Symbiotic Digital • Oakville, ON

11d • Hybrid

About The Position

We are seeking a motivated and detail-oriented Sales Development Representative (SDR) to support Account Management and Bid Capture activities through prospect identification, research, outreach, lead qualification, CRM management, and sales administration. This is an entry-level Co-Op opportunity designed to provide hands-on exposure to business development, sales operations, bid coordination, and client engagement activities. The successful candidate will help build and maintain a strong sales pipeline while supporting proposal and RFP-related initiatives.

Requirements

• 1 to 3 years of experience in sales, business development, sales administration, or a related field.
• Entry-level candidates with strong aptitude and demonstrated interest are encouraged to apply.
• Strong research and analytical abilities.
• Excellent written and verbal communication skills.
• Comfortable conducting outreach and engaging new prospects.

Nice To Haves

• Experience with CRM platforms such as Salesforce or HubSpot is considered an asset.
• Experience with tools such as LinkedIn Sales Navigator, Microsoft Copilot, ChatGPT, ZoomInfo, or similar platforms is considered an asset.
• Interest or experience working with Indigenous recruitment initiatives, procurement programs, Indigenous communities, organizations, or Indigenous-owned businesses is considered an asset.
• Curiosity and a proactive approach to learning.
• Strong organizational skills and attention to detail.
• Resilience and persistence in outreach efforts.
• Ability to collaborate effectively within a team environment.
• Strong time management and prioritization skills.

Responsibilities

• Conduct research to identify prospective companies and key decision-makers within target markets using AI, social media, web-based, and database research tools.
• Build and maintain high-quality prospect lists aligned with sales strategies.
• Analyze company information, industry trends, and buying signals to prioritize outreach efforts.
• Qualify inbound and outbound leads based on defined criteria such as needs, budget, authority, and timing.
• Assess prospect suitability and readiness for engagement with the sales team.
• Maintain accurate records of lead status and interactions.
• Execute initial outreach through email, phone, and social platforms such as LinkedIn.
• Create personalized messaging to engage prospects and generate interest.
• Schedule meetings and transition qualified opportunities to Account Managers.
• Collaborate closely with Account Managers on target account strategies and outreach plans.
• Support ongoing sales initiatives and campaigns.
• Assist in developing account insights and briefing materials.
• Support bid capture activities, RFP assessments, workflow coordination, and related administrative duties.
• Maintain accurate records of all activities, leads, and opportunities within CRM platforms such as Salesforce or HubSpot.
• Register and track opportunities throughout the sales pipeline.
• Ensure CRM data integrity, accuracy, and timely updates.

What This Job Offers

• Career Level: Entry Level
• Education Level: No Education Listed