Sales and Campaign Coordinator

Lamar Advertising•Little Rock, AR

2d•Onsite

About The Position

The Sales and Campaign Coordinator performs sales administrative functions before and after the contract phase of the sales cycle. The role supports Lamar account executives and customers in developing outdoor advertising campaigns, including prospecting leads, preparing presentations and proposals, and coordinating campaign execution. The coordinator may also perform other tasks assigned by Account Executives, the Sales Manager, or General Manager. Before contract, the coordinator prospects customer leads, prepares proposals and presentations, provides product and pricing information, enters charting and conceptual-art requests, maintains customer and CRM records, tracks sales expenses, and develops job knowledge. After contract, the coordinator monitors campaign activities and internal communications to support timely, contractual execution and customer service; keeps account executives and customers informed; coordinates campaign progress and installation and proof-of-performance information; obtains artwork approval; communicates panel locations; and helps resolve campaign problems.

Requirements

Excellent command of the English language.
Proficiency with Microsoft Office and Gmail applications.
Strong interpersonal skills and the ability to handle sensitive and confidential situations with poise, tact, and diplomacy.
Ability to enter and compile data accurately and in a timely manner.
Energy, enthusiasm, and ability to meet deadlines.
Strong organizational skills and excellent attention to detail.
Creativity, initiative, and commercial awareness.
Knowledge of common public relations practices.
Strong written (email) and verbal communication skills.
A systematic approach to detail-oriented work.
Comfort working in a deadline-driven environment.
Ability to work independently and act on one's own initiative.
Problem-solving skills.
High school diploma or equivalent required.
Two years of related experience; preferably in sales, marketing, or administrative roles.

Nice To Haves

Bachelor’s degree preferred.
Experience in data management and Gmail preferred.

Responsibilities

Prospect new customer leads for the sales team.
Prepare sales presentations and proposals.
Provide product, promotion, and pricing information in response to customer requests.
Coordinate and enter charting requests or assist with the charting function.
Coordinate and enter requests for conceptual sample art for Account Executives.
Maintain customer databases or CRM systems by entering customer profiles and updates and preparing and distributing reports.
Track, consolidate, analyze, and summarize sales expenses and forward them for reimbursement.
Update job knowledge by participating in educational opportunities.
Coordinate and monitor ongoing campaign activities and internal communications to support on-time, contractual execution and excellent customer service.
Inform Account Executives and customers about advertising campaign status.
Coordinate, manage, and review campaign progress, and deliver customer installation and proof-of-performance information.
Coordinate and/or obtain client approval for artwork.
Coordinate and communicate panel locations when they are to be determined.
Investigate campaign problems, identify solutions, and notify Account Executives, managers, and customers.
Perform other tasks assigned by Account Executives, the Sales Manager, and/or General Manager.

Benefits

120 hours of paid time off (PTO), increasing with tenure.
12 paid company holidays.
Comprehensive training program.
Career advancement opportunities.
Ongoing professional development and internal leadership programs.
Multiple medical plan options.
Hospital, accident, and critical illness coverage.
Short- and long-term disability coverage.
Paid parental leave.
Dental and vision insurance.
401(k) plan with company match.
Employee stock purchase program.
Up to $1,200 in employer-paid HSA contributions and cash rewards for participating in the wellness program.