Sales Advisor

BERGSTROM AUTO•Oshkosh, WI
•Onsite

About The Position

Bergstrom Automotive is seeking a guest-focused, enthusiastic, and knowledgeable Sales Advisor for Bergstrom Toyota of Oshkosh. The role guides guests through the car-buying process, from initial contact through final delivery, by offering expert advice and matching vehicle solutions to guest needs within the company’s transparent, negotiation-free sales model. The Sales Advisor serves as the guest’s primary point of contact and coordinates vehicle selection, test drives, trade-ins, financing, paperwork, and follow-up. The schedule is a five-day work week, Monday through Saturday. Monday–Thursday shifts are scheduled between 8:00 AM and 7:00 PM, with two early shifts (8:00 AM–5:00 PM) and two late shifts (10:00 AM–7:00 PM). Friday hours are 8:00 AM–6:00 PM, and Saturday hours are 8:00 AM–5:00 PM. The position is scheduled for three Saturdays per month, with a weekday off during those weeks. Compensation includes a monthly base salary and a monthly bonus based on sales performance, rather than a percentage of the sale price. The posting states that earning potential exceeds $100,000 per year and average yearly income is $90,000 or more; the salary range is undisclosed. Bergstrom Automotive describes itself as Wisconsin’s largest automotive group, established in 1982, with over 2,300 team members across 40 dealerships representing 36 brands. The company highlights its recognition as a top dealership group to work for in Wisconsin and among the best in the United States, as well as its community involvement.

Requirements

  • Valid driver’s license and clean driving record.
  • High school diploma or equivalent.
  • Excellent communication and interpersonal skills, with a focus on relationship-building and guest satisfaction.
  • Strong organizational and time-management skills.
  • Ability to work in a fast-paced, team-oriented environment.
  • Goal-driven, self-motivated approach and a strong desire to succeed.
  • Basic computer proficiency, including experience with CRM systems and Microsoft Office or Google Suite.

Nice To Haves

  • College degree in business or a related field.
  • Previous experience in automotive sales, retail sales, or customer service.

Responsibilities

  • Serve as the primary point of contact for guests and build relationships throughout the purchasing process.
  • Maintain knowledge of vehicle inventory and brands, including features, pricing, and specifications.
  • Listen to guests’ needs and preferences, recommend tailored solutions, and provide clear, honest information.
  • Present pricing and financing options upfront and explain the company’s negotiation-free pricing model.
  • Manage the sales process, including vehicle selection, test drives, trade-ins, financing, and paperwork.
  • Follow up after sales to address questions or concerns and foster long-term guest relationships.
  • Work with service and parts departments to support a smooth handoff and positive guest experience.

Benefits

  • Medical, dental, and vision insurance for full-time team members.
  • Short- and long-term disability and life insurance for full-time team members.
  • Two weeks of paid time off starting on the first day for full-time team members.
  • Discounts on vehicles, service, and parts.
  • 401(k) plan with company match for full-time team members.
  • Paid holidays for full-time team members.
  • Wellness program.
  • Free team member clinic access.
  • Free health coach.
  • Employee assistance program.
  • Employee referral program.
  • Ongoing training and opportunities for growth and advancement.
  • Monthly base salary and monthly sales-performance bonus.
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