Sales Activator

Red Bull•St. Louis, MO

5d•$44,000 - $66,000

About The Position

The Sales Activator’s primary role is to increase competitive success in Large Format accounts. The position develops collaborative relationships with internal and external customers and stakeholders, strengthens in-store presence according to Perfect Store standards, increases permanent product display points in ambient and cold locations, and maintains or expands product range across stores. The role covers a defined territory and requires completing allocated calls and serving agreed outlets at appropriate frequencies in a cost-effective manner. It supports business development by identifying opportunities to expand in-store presence and delivering effective sales calls that provide category education and account business updates. The Sales Activator executes national and local promotions, reports non-compliance promptly, pre-sells promotional activity with a 30-, 60-, and 90-day outlook, and communicates effectively with the RBDC distribution team to support strong account service. The role also leads market activations and in-store activations for all accounts.

Requirements

Valid U.S. driver’s license and ability to obtain a DOT Medical Card.
Must be at least 21 years of age.
Ability to lift and transport up to 25 pounds of inventory and/or advertising displays.

Nice To Haves

Experience in sales, account management, and direct store delivery (DSD).
Additional language skills beyond English.

Responsibilities

Build collaborative relationships with internal and external customers and stakeholders.
Drive in-store presence in accordance with Perfect Store standards.
Increase permanent product display points in ambient and cold store locations compared with competitors.
Maintain and increase product range in all stores.
Cover the defined territory and complete all calls allocated to the territory.
Cover agreed outlets at appropriate frequencies in a cost-effective manner.
Identify opportunities to expand in-store presence.
Support retail satisfaction through effective sales calls, category education, and updates on the account’s current business state.
Execute agreed national and local promotional opportunities, including opportunities beyond the agreed plan.
Report promotional non-compliance in a timely manner.
Pre-sell promotional activity to accounts with a 30-, 60-, and 90-day outlook.
Drive effective communication among the RBDC distribution team to ensure strong account service.
Lead market activations and in-store activations for all accounts.