Sales Account Executive

Lamar Advertising•Cheyenne, WY

11d•Onsite

About The Position

Lamar Advertising is hiring a Sales Account Executive for its Cheyenne, Wyoming office to develop outdoor advertising business in Cheyenne and surrounding areas. The role builds long-term relationships with local businesses and national brands, meets sales objectives in an assigned territory, and helps connect Lamar’s advertising products with the communities it serves. Compensation includes salary and commission, with first-year earning potential of $50,000 including commissions, depending on experience and selling ability, and no cap on commissions. The schedule is Monday through Friday, 8:00 a.m. to 5:00 p.m., with a combination of office work and field sales. The position includes a three-month training program and ongoing opportunities for professional development and advancement. The primary work setting is an office and the field, including sales calls and servicing existing accounts. Travel involving nights away from home is less than 10%.

Requirements

High school diploma or equivalent.
Current and valid driver’s license.
Ability to cold call businesses by phone and in person.
Ability to make oral presentations and explain information, policies, and procedures.
Ability to communicate with people from varied social, cultural, economic, and educational backgrounds.
Working knowledge of personal computers, including Microsoft Office Suite on Surface Pros.
Ability to adapt to new technology.
Ability to write grammatically correct routine business correspondence.
Ability to perform effectively under fluctuating workloads.
Skill in selling or promoting outdoor advertisements.
Skill in establishing rapport and gaining the trust of others.
Ability to establish and maintain cooperative working relationships.
Ability to meet a sales quota.
Working knowledge of general sales techniques.
Ability to remain intrinsically motivated and withstand rejection.
Ability to work independently and follow through on assignments with minimal direction.

Nice To Haves

College degree preferred.
Previous outdoor advertising experience preferred.
CRM experience preferred.

Responsibilities

Meet and exceed sales targets, and monitor personal sales data and reports.
Target businesses in the assigned area and visit established Lamar clients and competitors’ clients within a specified time frame.
Understand local and national competition and cluster accounts to work them efficiently.
Identify potential growth areas and open new accounts.
Use Lamar computer tools to locate prospects, follow up on leads, and prepare proposals, written presentations, and research.
Develop presentation skills using computer tools and present to clients regularly.
Develop product knowledge and selling skills.
Participate in sales meetings, regional meetings, seminars, and trade shows.
Maintain daily, weekly, and monthly sales plans in advance.
Follow up on client production orders and resolve issues that arise.
Maintain organized, up-to-date records of clients and sales activity.
Make cold calls to businesses by phone and in person.
Explain Lamar’s outdoor advertising products and business to customers, including installation and product details.

Benefits

Paid holidays, including 12 paid company holidays.
120 hours of paid time off (PTO), increasing with tenure.
Monthly auto and cell allowances for work-related expenses.
Multiple medical plan options.
Hospital, critical illness, and accident coverage.
Short- and long-term disability coverage.
Paid parental leave.
Dental and vision insurance.
Employee Stock Purchase Plan.
401(k) plan with company match.
Up to $1,200 in employer-paid HSA contributions and cash rewards for participating in the wellness program.
Comprehensive three-month training program and opportunities to participate in Lamar Sales School.
Ongoing professional development and internal leadership programs.
Advancement opportunities.