Retail Marketing Associate

hello82•Los Angeles, CA

13d•$45,000 - $55,000•Onsite

About The Position

We are seeking a Retail Marketing Associate to support the execution of global K-pop marketing campaigns. This role will work closely under the Label Business Manager and collaborate with cross-functional teams to ensure smooth day-to-day execution of retail campaigns, fan activations, and promotional initiatives. This position is ideal for someone early in their marketing career who is highly organized, detail-oriented, and passionate about K-pop, fan culture, and retail.

Requirements

1–2 years of experience in marketing, project coordination, retail experience or related roles (internship experience included).
Strong organizational skills with high attention to detail.
Excellent written and verbal communication skills.
Ability to manage multiple tasks and deadlines in a fast-paced environment.
Interest in K-pop, music, entertainment, fan culture, or retail
Comfortable working with cross-functional teams and supporting multiple stakeholders.
Proactive attitude with a willingness to learn and grow.

Nice To Haves

Experience in entertainment, music, media, or cultural industries.
Familiarity with live events, pop-ups, or fan experiences.
Familiarity or experience in retail or retail marketing.

Responsibilities

Assist in managing product launch timelines, task lists, and deliverables under the guidance of the Label Business Manager.
Track campaign progress, deadlines, and approvals to ensure projects stay on schedule.
Help coordinate promotional assets and information between internal teams, retail partners, and external parties.
Ideate and coordinate with Artist Promotion Teams to support the execution of retail-involved communications, activations, and promotional initiatives.
Collaborating with external organizations to execute potential campaigns exploring expanding marketing, activations, and artist activations.
Maintain organized documentation including project trackers, timelines, and campaign folders with hello82 retail spaces.
Support reporting and post-campaign wrap-ups by gathering data, assets, and learnings from consumer behaviors.
Create short-form video content including Instagram Reels, TikTok, and YouTube Shorts to support product release rollouts and retail promotions.
Edit videos using tools such as CapCut, Premiere Pro, Final Cut, or similar softwares.
Work closely with internal teams including Creative, Production, Operations, Sales, and Fan Experience to support album release execution.
Assist in preparing internal briefs, meeting notes, and follow-ups.
Communicating with US and international retail partners to coordinate campaigns and launch marketing.
Coordinating with Production and hello82 retail stores to align with promotional in-house artist events and campaigns.
Support clear communication across teams to ensure alignment on tasks and timelines.
Monitor K-pop trends, fan behavior, and competitive marketing campaigns.
Support research and ideation for campaign planning and fan engagement initiatives.
Help ensure campaigns are culturally relevant and aligned with global fan communities.