Retail Marketing Analyst

Kia Corporation • Plano, TX

33d • $57,980 - $75,411 • Onsite

About The Position

Assist the Retail Marketing Manager with planning, organizing, and prioritizing regional marketing, advertising, and promotional activities in line with corporate and regional objectives. The role interfaces with dealers, District Sales Managers (DSMs), regional staff, and corporate staff to support training and answer questions about marketing and incentive programs, helping ensure those programs are communicated and executed properly.

This is a management trainee position offering hands-on training and exposure to regional operations, with a career-growth path intended to develop future District Managers. That progression may require field travel and relocation. The role is based at the Plano, Texas regional office and requires onsite work five days per week. Occasional travel and additional hours outside normal business hours, including weekends or holidays, may be required. The employee may also be asked to relocate and perform other duties as assigned.

Requirements

• Bachelor’s degree or equivalent work experience.
• 0–3 years of work or internship experience.
• Excellent oral and written communication skills.
• High level of organizational, planning, and analytical skills.
• Strong PC knowledge in a Windows-based environment, including Microsoft Office, especially Word, Excel, and PowerPoint.
• Ability to assist with regional decisions regarding special incentives and incentive exceptions based on KUS Sales Policies and Procedures.
• Ability to work onsite at the Plano, Texas regional office five days per week.
• Ability to travel occasionally, work additional hours outside normal business hours including weekends or holidays when required, and relocate if requested by the company.

Nice To Haves

• Wholesale automotive, merchandising, marketing, or advertising experience.

Responsibilities

• Assist the Retail Marketing Manager in coordinating advertising programs and activities, including dealer marketing group meetings and tracking DAS and regional marketing stimulation funds.
• Prepare and distribute regional reports monitoring sales, digital KPIs and sales, marketing, customer satisfaction, and training activities.
• Complete ad hoc projects as requested by regional management.
• Administer regional promotions, auto shows, training, and incentive programs.
• Administer special incentive programs; communicate regional marketing and incentive programs to dealers, DSMs, regional staff, and corporate staff; monitor payments; and enforce dealer policies and procedures.
• Assist with and administer digital marketing and advertising, digital communications, and digital education activities for Regional Management, Field Staff, and dealers.
• Perform other duties as assigned.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level