Representative, On Premise

Constellation Brands•Waller, TX
•$58,600 - $84,400

About The Position

The On-Premise Representative builds and maintains relationships with assigned on-premise accounts, including bars, restaurants, and entertainment venues. This field-based sales role focuses on increasing availability of the Constellation Beer portfolio in draft and package formats, driving sales, increasing brand visibility, and enhancing consumer loyalty. The representative acts as a local brand ambassador and activates brands through education, promotion, and account partnerships. The role reports directly to the Manager, On-Premise Market Execution. The representative develops account relationships, meets sales and distribution goals, secures new placements, and increases volume at existing accounts. They plan events, samplings, staff trainings, and promotions; educate account staff and consumers; and support new product innovations. The position also involves monitoring market activity, reporting sales and consumer feedback, coordinating with local sales teams and distributor partners, maintaining accurate activity and expense records, and representing Constellation at industry events. The role is based in the trade and requires regular travel in the market to service accounts and distributors, occasional travel for meetings and training, and the ability to travel by plane or train as needed. The salary range is $58,600–$84,400. Benefits include paid time off, medical, dental, and vision insurance, and a 401(k), subject to eligibility.

Requirements

  • At least 21 years of age.
  • Valid driver’s license with a clean driving record; successful completion of a Motor Vehicle Record check is required as a condition of employment.
  • Able to work a flexible schedule, including evenings and weekends.
  • Exceptional interpersonal skills and a desire to serve as a passionate brand ambassador.
  • Computer literacy and ability to use Microsoft Word, Excel, PowerPoint, and email programs such as Microsoft Outlook at advanced levels.
  • Ability to use business information and sales reporting tools.
  • Able to travel regularly in the market to service accounts and distributors, travel occasionally for meetings and training, and travel by plane or train as needed.
  • Self-starter able to achieve goals with minimal direction, with strong planning, prioritization, and execution skills.
  • Ability to build strong relationships, initiate action, and adjust to change; effective communication and ability to influence internal and external stakeholders.
  • Able to move up to 55 pounds.
  • Able to sit and/or stand for long periods and work at a desk or personal computer for extended periods.
  • Able to use hands to handle or feel, reach with hands and arms, and climb or balance on stairs or ladders.

Nice To Haves

  • Bachelor’s degree or equivalent job experience.
  • Approximately one year of results-oriented experience in outside sales or the food and beverage industry.
  • Bilingual English/Spanish.

Responsibilities

  • Develop and manage relationships with key on-premise accounts in the assigned territory and promote development of the Constellation beer portfolio as a local brand ambassador.
  • Achieve sales targets and distribution goals by executing sales initiatives, securing new package and draft placements, and increasing volume at existing accounts.
  • Visit accounts regularly to ensure proper product placement, stock rotation, and execution of point-of-sale materials.
  • Identify and pursue new business opportunities among on-premise accounts.
  • Execute overarching on-premise strategies and key sales priorities across assigned accounts.
  • Plan and execute on-premise events, samplings, staff trainings, and promotions to drive brand awareness and trial.
  • Educate account staff and consumers about Constellation products, features, benefits, and unique selling points.
  • Conduct samplings at events and retail accounts and use word-of-mouth marketing techniques to refer consumers to the company and its products.
  • Activate key marketing programs and brand activations as directed by leadership.
  • Secure distribution for new innovation priorities and develop and execute plans to drive trial and awareness and gather consumer feedback.
  • Monitor competitive activity, market trends, and consumer preferences in on-premise accounts and regularly report findings to sales leadership.
  • Provide regular recaps and reports on sales activity, account and consumer feedback, and event outcomes.
  • Collaborate with local sales teams and distributor partners to align sales goals and execution standards.
  • Maintain accurate records of sales calls, account activity, activation feedback, expenses, and market activity.
  • Participate in team meetings, training sessions, and distributor work-withs.
  • Represent Constellation at local industry events, festivals, promotions, and trade shows as needed.
  • Perform additional duties and responsibilities as required.

Benefits

  • Paid time off
  • Medical insurance
  • Dental insurance
  • Vision insurance
  • 401(k)
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