On Premise Sales Representative

MS Walker•Boston, MA

1h•$95,000 - $125,000

About The Position

M.S. Walker, a fine wine and spirits distributor, is seeking an On Premise Sales Representative to cover On Premise accounts in the Boston area of Massachusetts. This role is responsible for maximizing sales of supplier brands through territory planning, selling, merchandising, and communication to achieve company and supplier objectives. The representative develops business and maintains distributor and trade relationships, supports brand implementation and visibility, and works with customers and management to meet sales and inventory goals. The position requires wine and spirits sales experience, strong relationship-building and selling skills, a valid driver’s license, and the ability to perform the stated physical activities. Compensation is commission-based, with estimated annual earnings of $95,000–$125,000.

Requirements

Minimum 3–5 years of experience in wine and spirits sales.
Strong relationship-building and selling skills.
Valid driver’s license.
Ability to walk, sit, stand, reach overhead, and lift up to 45 pounds.

Nice To Haves

Experience in the wine and spirits industry is preferred.

Responsibilities

Call on accounts and cover daily routes using an established and efficient routing pattern.
Visit and analyze the account base to identify opportunities, complete required surveys, and ensure national account compliance where applicable.
Survey the market and understand primary competitors and their market positions.
Develop new business and maintain existing distributor and trade relationships.
Implement on-premise core SKUs and brands in the field.
Prepare and deliver professional sales presentations that balance company priorities and customer needs, including presentations on menu concepts, new products, well and back-bar placements, drink and wine lists, and promotions.
Monitor account inventory levels and out-of-stock situations, and alert management to possible demand fluctuations.
Achieve distribution, volume, and activity goals for supplier brands as set by management.
Maintain account standards and maximize brand visibility using current point-of-sale materials when appropriate.
Educate account staff on priority brands through training seminars.
Maintain professional supplier relationships by participating in supplier sales calls and sales blitzes.
Attend and actively participate in weekly sales meetings to stay informed about company and supplier activities and updates.
Protect confidential information to maintain customer confidence and safeguard operations.
Contribute to team efforts by completing related duties as needed.