VP - Regional Sales
About The Position
The Regional Vice President of Sales manages an assigned sales territory and the sales organizations within it. The role also supports Pierce’s internal operations by obtaining product and order information needed to process orders. The position requires effective communication and positive working relationships with colleagues to support team achievement of short- and long-term goals. The role is responsible for meeting district bookings goals, growing dealer market share, developing sales representatives and strategies, and improving dealer sales coverage and aftermarket service capabilities. It also involves coordinating order-related requirements, supporting use of the PULSE sales tool, gathering market intelligence, forecasting bookings with dealers, participating in customer and promotional activities, resolving customer issues, and managing expense budgets.
Requirements
- Bachelor’s degree in Marketing, Sales, or a relevant field.
- Eight or more years of experience in the Fire Service Industry.
Responsibilities
- Meet or exceed established bookings goals for the district.
- Increase market share for each dealer, with a minimum goal of 50% market share for each dealer.
- Develop a quarterly travel schedule that includes on-site visits with each dealer in the district.
- Analyze dealer sales coverage and work with dealers to ensure sufficient coverage to maximize sales potential.
- Assist in developing sales techniques and improving product knowledge for sales representatives.
- Develop and execute sales strategies to target new accounts.
- Provide sales representatives with sales tools, including product features and benefits, presentations, videos, and competitive analysis documentation.
- Analyze dealer aftermarket service capability and work with dealers to implement improvements through training, new processes, and technology.
- Develop a sales strategy process focused on improving the selling process through the Pierce order entry system.
- Work with sales representatives to ensure on-time scheduling requirements for customer pick-ups, approval drawing packages, and contract bookings.
- Assist in training users on the PULSE sales tool to maximize its utilization and benefits.
- Obtain market intelligence and prepare market-share reports to understand lost opportunities and provide feedback on how to counter competitors’ success.
- Assist dealers in preparing monthly, quarterly, and annual bookings forecasts.
- Attend product demonstrations with customers, dealer sales meetings, state fire conventions, and other promotional activities.
- Participate in resolving customer dissatisfaction issues, including aftermarket support and warranty claims.
- Manage expense budgets.
- Obtain product and order information needed to process orders.
- Develop effective communication and positive working relationships with other employees to support short- and long-term goals.
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What This Job Offers
Job Type
Full-time
Career Level
Executive
