Regional Sales Manager, South East

Australian Agricultural Company (AACo)•Florida, FL

About The Position

The Regional Sales Manager, Southeastern United States, will grow Westholme's presence across an important market. Working with the broader Americas commercial team, the role builds relationships with chefs, distributors and strategic customers to drive sales growth, expand market reach and strengthen brand awareness. It combines business development, account management and market planning across foodservice, hospitality and premium dining.

Requirements

  • Proven experience in sales, business development or strategic account management, with a track record of delivering sustainable growth.
  • Flexibility to travel extensively, with travel requirements of up to 50% of the time.
  • Previous experience managing and developing distributor partnerships; the sentence in the posting is incomplete after this point.
  • Strong ability to identify, develop and convert new business opportunities into long-term customer partnerships.
  • Strong commercial acumen and experience developing and executing sales, distribution and account growth strategies.
  • Exceptional relationship-building skills and ability to influence and engage customers, distributors and key stakeholders.
  • Confidence presenting, negotiating and communicating with customers, distributor partners and senior decision-makers.
  • Experience managing sales pipelines, forecasting and performance reporting.
  • Highly organised and self-motivated, able to work independently, collaborate across a broader team and travel regularly throughout the region.

Nice To Haves

  • Experience within premium food, protein, foodservice or hospitality sectors is highly regarded.
  • An established network across chefs, restaurant groups, distributors or foodservice operators within the Southeastern United States.

Responsibilities

  • Drive sales growth across the Southeastern United States by executing regional market plans and commercial priorities.
  • Identify, develop and convert new business opportunities across foodservice, hospitality and key customer channels.
  • Build relationships with chefs, restaurant groups and strategic accounts to grow demand for the Westholme brand.
  • Partner with distributors to maximise market coverage, strengthen customer engagement and deliver commercial outcomes.
  • Develop and deliver customer presentations, product trials and menu placement opportunities.
  • Monitor market trends, customer insights and competitor activity to identify growth opportunities.
  • Manage the sales pipeline, including forecasting, reporting and opportunity tracking.
  • Collaborate with internal teams on customer programs, brand activations and market events.
  • Represent Westholme at industry events, customer meetings and trade engagements across the region.
  • Share market intelligence and customer feedback to support commercial decision-making and business performance.

Benefits

  • Tailored career development and leadership growth opportunities.
  • Access to industry-leading training and mentoring.
  • A collaborative, inclusive culture where employee impact is valued.
  • Connection to a meaningful purpose.
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