Regional Sales Manager

Credit Union Leasing of America (CULA)•Cincinnati, OH
•$120,000 - $180,000•Remote

About The Position

The Regional Sales Manager is a full-time leadership role responsible for managing, coaching, and developing Dealer Account Managers and driving sales performance and growth across an assigned market. The role involves educating and training current Dealer Account Managers, leading a team of approximately 10–15 internal account managers, developing dealer relationships, and applying a consultative approach to sales and team leadership. The position requires regular travel throughout the assigned territory to support team performance, build dealer relationships, recruit talent, and execute the company’s business strategy. The posting identifies the role as remote with a home office, and says qualified candidates must live in Northern California or the Pacific Northwest. It also describes the position as serving the Great Lakes Region, from Minnesota to Ohio, while the duties refer to Northern California and the Pacific Northwest. The position offers annual compensation of $120,000–$180,000 with bonus, with the exact starting compensation determined based on factors including location, skills, experience, education, credentials, and licensure. The compensation package is described as self-determined and performance-based. Westlake Financial describes itself as a privately held auto finance company with business relationships in all 50 states and Puerto Rico, serving more than 26,000 dealer partners.

Requirements

  • At least 5 years of external sales management experience managing a team of 15 to 20 external representatives.
  • Demonstrated experience in automotive, finance, and sales.
  • Bachelor’s degree in business or a closely related field; the qualification section states a bachelor’s degree or higher is required.
  • At least 3 years of expertise in sales, marketing, auto finance, and/or banking.
  • High energy and excellent verbal and written communication skills.
  • Knowledge of Microsoft Office, Excel, PowerPoint, and various sales software applications.
  • Strong computer skills, telephone management skills, and adaptability to new technology.
  • Goal-oriented, with a desire for improvement and advancement.
  • Ability to communicate and work amicably with diverse teams.
  • Must live in Northern California or the Pacific Northwest region.
  • Comfort with regular travel throughout the assigned region.

Responsibilities

  • Lead, coach, and develop Dealer Account Managers to drive individual and regional performance.
  • Manage outside sales teams across the assigned region.
  • Recruit, interview, onboard, and train new sales representatives.
  • Develop dealer relationships and sell company products and services to drive new business.
  • Establish sales goals, develop action plans, and hold the team accountable for results.
  • Monitor performance through quality checks, coaching, reporting, and follow-up.
  • Build and maintain relationships with current and prospective dealers, addressing and resolving concerns.
  • Develop strategies to increase dealer retention and reduce attrition.
  • Represent the company at recruiting, marketing, trade, and industry events.
  • Travel regularly throughout the assigned territory to support the team, develop dealer relationships, and drive market growth.
  • Perform other duties as assigned.

Benefits

  • Medical, dental, and vision benefits.
  • Life insurance.
  • Flexible Spending Account.
  • 401(k) matching.
  • Employee Stock Ownership Program with company matching.
  • Wellness Program.
  • Westlake University and certification programs.
  • Career path opportunities.
  • Discounts on parks, museums, movie tickets, and attractions.
  • AT&T wireless discounts.
  • Employee loan assistance.
  • Paid vacation days.
  • Paid sick days.
  • Paid holidays.
  • Rental car discounts.
  • Dell Member Purchase Program.
  • UKG Wallet pay advance.
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