Regional Sales Manager - Building Products

Bekaert NVAtlanta, GA
Hybrid

About The Position

As the world and the way people live is changing, Bekaert believes it’s their responsibility to contribute to finding new solutions for the future. With a 140+ year old heritage of excellence, innovation, and a future-focused mindset, they strive to create value for their customers and society through innovative solutions and sustainable practices. They are committed to pushing the boundaries of steel wire transformation and coatings whilst also leveraging their expertise to develop innovative solutions with new materials and services in a safe, smart, and sustainable way. Their focus extends to markets such as new mobility, low-carbon construction, and green energy. As a dynamic and growing company with over 19,000 employees worldwide, 75 nationalities, a retention rate above 90% and €3.7 billion in combined revenue in 2025, they are looking for someone to join their team to continue shaping a safer, more efficient, and connected world. To strengthen the current growth, they are looking for a results-driven Regional Sales Manager (RSM) with strong value-based technical skills and previous experience in the construction and/or concrete markets. The ideal individual will have the proven ability to grow developing markets and seize new opportunities. This function will report directly to the Area Sales Manager Building USA South & West.

Requirements

  • Bachelor’s degree in business, marketing, building engineering, or a related field in technical sales.
  • Minimum of 5 years of experience in the construction market, preferably in the industrial sector.
  • Familiarity with industrial building codes and ACI norms.
  • Experience with Customer Relationship Management tools.
  • Knowledge of reinforced concrete design and related American norms, national standards, and recommendations.
  • Ability to analyze market trends and technical sales data to develop strategic solutions.
  • Ability to explain complex conceptual information in simple terms.
  • Willingness and ability to travel upwards of 50% within the territory and to some national meetings in various locations.
  • Self-motivated and proactive, capable of working autonomously as well as collaboratively.
  • Entrepreneurial spirit with autonomous and strong decision-making abilities, balancing accuracy and efficiency.
  • Excellent interpersonal and communication skills, with the ability to convey complex concepts in simple terms.
  • Adaptable, with strong listening, analytical, and problem-solving skills.
  • A driven individual willing to establish relationships and promote steel fiber-reinforced concrete solutions.
  • Deep curiosity to understand market needs and expectations from technical and business perspectives.
  • A passion for winning and contributing to team success.

Nice To Haves

  • PE license is desirable but not required.

Responsibilities

  • Drive growth of Dramix® steel fibers and Synmix® synthetic fibers by raising awareness among key stakeholders, including specifiers, contractors, ready-mix producers, and other industry influencers.
  • Collaborate with the team to maintain Bekaert’s position as the industry’s most technically proficient provider of fiber-reinforced concrete flooring solutions for industrial and commercial, including structural & nonstructural systems.
  • Identify, pursue, and manage strategic projects that align with growth objectives and deliver measurable business impact.
  • Deliver compelling presentations tailored to diverse audiences, showcasing the value proposition of fiber-reinforced concrete solutions.
  • Negotiate and close high-value sales agreements exceeding $1 million.
  • Provide consultative approach recommendations supported by clear evidence and Bekaert’s industry expertise.
  • Monitor macro and micro market trends, competitive activities, and emerging technologies to inform strategies and maintain a competitive edge.
  • Advocate for new product innovations and contribute to developing strategies that expand market presence and specifications.
  • Engage with local and national construction industry organizations and participate in relevant events.
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