Regional Sales Director, Northeast

Velocity Restorations•New York, NY

About The Position

The Regional Sales Director drives revenue growth, develops strategic dealer partnerships, and expands market share for Velocity’s premium portfolio of restored vehicles within a designated region. This leadership role is accountable for regional profit and loss, builds strong client relationships, supports dealer channels, and delivers a high-quality sales experience. The role serves as a brand ambassador and strategic advisor, reinforcing Velocity’s position in classic vehicle restoration. The successful candidate brings automotive industry knowledge, an entrepreneurial mindset, and a record of leading regional sales initiatives. The position reports to the Chief Revenue Officer. Velocity describes its culture as requiring a “whatever it takes” mentality, grit, adaptability, ownership, and ambition. The role requires travel more than 50% of the time, including dealer visits, trade shows, networking events, and international travel to Europe and the Middle East; a passport is required. Compensation is based on experience and qualifications. Benefits become available at specified eligibility periods: health, dental, vision, life, disability, and Aflac coverage after 60 days; a 401(k) with company match after six months at the next enrollment period; paid time off and holidays; and additional perks.

Requirements

  • Strong knowledge of automotive dealership operations and sales channel development.
  • Exceptional interpersonal and communication skills, including the ability to engage high-net-worth clients.
  • Prior experience selling products averaging $100,000 or more.
  • Ability to deliver compelling product demonstrations and explain complex value propositions.
  • Strategic thinking, business acumen, and profit-and-loss management experience.
  • Skill in sales pipeline management, forecasting, and CRM reporting.
  • Proficiency with digital tools for margin protection and trade-in evaluations.
  • Ability to mentor and support junior sales team members and foster a high-performance culture.
  • Comfort leading dealer training and supporting marketing and commercial strategies.
  • Strong organization and ability to manage multiple projects and regional responsibilities.
  • Willingness to travel more than 50% of the time for dealer visits, trade shows, and networking events.
  • Passport required, with ability to travel to Europe and the Middle East.
  • High school diploma or equivalent.
  • Valid driver’s license and good driving record.
  • Proven track record in automotive sales or luxury product sales with regional accountability.

Responsibilities

  • Sell and promote Velocity’s complete portfolio of premium vehicles within the region, with accountability for regional revenue, expenses, and profit.
  • Develop a dealer network in the region, focusing on current customer locations and potential growth areas.
  • Support dealers with sales training, commercial strategy, marketing, sales closing, customer vehicle specifications, and other needs to help the dealer channel succeed.
  • Conduct in-depth vehicle demonstrations for high-potential clients, highlight key features, and communicate the product lineup’s value propositions.
  • Protect gross margins on vehicle sales using company-provided tools, including margin calculators and trade-in estimation websites.
  • Build and maintain long-term relationships with clients, enthusiasts, and industry partners to expand market presence.
  • Develop expert knowledge of Velocity’s vehicle range and stay current with industry advancements to educate clients and strategic partners.
  • Compile daily, weekly, and monthly activity and deal reports for the team.
  • Generate leads, manage a personal sales pipeline, and forecast potential revenue with relative accuracy.
  • Work headquarters leads and direct retail sales.
  • Mentor and assist in developing junior sales staff, serving as a guide and mature voice within the sales department.
  • Identify and attend industry events, trade shows, and networking functions to promote the company and expand market reach; define and track expected ROI for events with associated expenses.

Benefits

  • Health, dental, vision, life, disability, and Aflac coverage available after 60 days.
  • 401(k) with company match after six months, at the next enrollment period.
  • Paid time off.
  • Paid holidays.
  • Company-sponsored events.
  • Tool program.
  • Merchandise discounts.
  • Friendly team environment.
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