Regional Marketing Lead- Southeast

Pentair•Golden Valley, MN

11d•$71,000 - $131,800•Remote

About The Position

Pentair is seeking a Regional Marketing Lead to support the Southeast region. The role develops and executes regional marketing activities that drive customer engagement, pipeline growth, and revenue across Dealer, Distributor, and Retail channels. Acting as the voice of the region and a marketing partner to sales, the Regional Marketing Lead supports integrated marketing plans and recommends campaigns and investments to advance pipeline, dealer engagement, and growth. The position reports to the Senior Marketing Manager- East/West Division. The role requires residence near Charlotte, North Carolina. It is remote when not traveling and requires travel of up to 40%. The position is full-time and offers an anticipated annualized base pay range of $71,000 to $131,800, with possible eligibility for an annual incentive bonus. Pentair describes itself as a global water-solutions company with 9,000 employees serving customers in more than 150 countries. Its mission is to help the world sustainably move, improve, and enjoy water.

Requirements

Bachelor’s degree in Marketing, Business, Communications, or a related field.
5–7 years of marketing experience, with emphasis on field marketing, regional marketing, demand generation, customer marketing, or channel marketing.
Ability to travel up to 40%.
Demonstrated success contributing to localized marketing strategies that drive customer engagement, pipeline growth, and revenue.
Experience partnering with sales teams on territory-based marketing plans supporting customer acquisition, retention, and growth.
Experience leading integrated, multichannel programs, including events, account-based marketing, local demand generation, and customer enablement.
Strong analytical experience using Voice of Customer insights, market intelligence, sales data, and competitive analysis to inform marketing decisions.
Strategic and tactical planning skills, connecting regional initiatives to business objectives and revenue outcomes.
Business acumen, problem-solving ability, and experience making data-driven recommendations.
Ability to influence without authority and build alignment across sales, marketing, and operational stakeholders.
Excellent communication, presentation, and storytelling skills for audiences ranging from field sales teams to senior leadership.
Ability to lead initiatives, drive accountability, and deliver results in a collaborative environment.
Strong project management and organizational skills, including the ability to manage multiple priorities and deadlines.
Proactive, solution-oriented ownership mentality and continuous-improvement mindset.
Experience evaluating marketing performance, campaign effectiveness, pipeline contribution, and ROI.
Proficiency with Microsoft Office Suite, Salesforce CRM, and marketing technology platforms.
Must reside near the Charlotte, NC area.

Nice To Haves

Experience in dealer, distributor, channel marketing, or two-step distribution (B2B2C) business models.

Responsibilities

Partner with regional sales leadership to align marketing activities with territory goals, target accounts, and growth priorities.
Support the development and execution of regional go-to-market and omnichannel marketing plans, adapting national campaigns, product launches, and business priorities to local market dynamics and customer needs.
Monitor regional market trends, competitive activity, customer feedback, and growth opportunities, and recommend ways to strengthen engagement and business performance.
Plan and execute regional trade shows, dealer events, training, ride-alongs, and customer experiences.
Develop account-targeted events and engagement programs with sales to generate pipeline and accelerate key opportunities.
Manage event logistics, budgets, communications, follow-up, and performance measurement.
Collaborate with Brand, Content, Digital, and Product Marketing teams to adapt messaging, content, and creative assets for regional relevance.
Deploy and optimize merchandising, sales enablement tools, marketing collateral, and branch support initiatives for distributor, dealer, and local market activation.
Execute education, onboarding, and training programs, including Pentair University initiatives, dealer enablement, product training, and customer development activities.
Develop and execute account-based marketing programs for priority dealers and customer segments using personalized engagement and regional insights.
Support loyalty, rebate, dealer incentive, and co-op marketing programs to drive engagement, retention, and share of wallet.
Plan and execute integrated demand-generation programs across events, digital channels, dealer marketing activities, and local partnerships.
Align marketing activities with territory plans, sales objectives, and priority customer segments.
Manage assigned marketing investments and program budgets, recommending ways to optimize spending and improve performance.
Track, analyze, and report marketing performance in Salesforce CRM, including pipeline contribution, campaign ROI, lead quality, and conversion metrics.
Mentor, coach, and develop others through influence and leadership.