Regional Leasing Support Manager

Gables Residential Services•Tysons, VA

About The Position

The Regional Leasing Support Manager supports leasing, sales, marketing, and resident experience across multiple properties in the metro DC region, rotating among communities. The role works with General Managers and sales teams to achieve sales and occupancy goals, provide exceptional service, and ensure community operations follow Gables standards. The position leads and coaches sales teams, manages lead follow-up and CRM activity, supports marketing and community outreach, and helps create positive resident experiences from move-in through move-out. It also handles leasing paperwork and processes, renewals, notices, keys, waitlists, training, and other operational tasks related to organizational success and customer experience.

Requirements

  • High school diploma or equivalent.
  • At least 1 year of experience in outside sales, marketing, or customer service.
  • Ability to communicate innovative ideas.
  • Ability to set and achieve sales goals.
  • Enthusiastic team player who can also work independently on occasion.
  • Superior sales skills.
  • Intermediate computer and technology competencies.
  • Commitment to professional development and continued learning through required Gables training courses.
  • Ability to provide Signature Service to residents.
  • Excellent written and verbal communication skills, including fluency in reading and writing English.
  • Strong organizational skills, including the ability to prioritize and multitask.
  • Ability to handle stressful, urgent, and diverse work situations daily.
  • Ability to work any day of the week, year-round.

Nice To Haves

  • Previous experience using Yardi.

Responsibilities

  • Tour, lease, and move in prospective residents while serving as a knowledgeable community representative.
  • Work with the General Manager to develop sales strategies and goals that achieve monthly sales revenue targets.
  • Ensure leads are entered into the CRM and followed up with daily.
  • Plan and lead sales team meetings with the General Manager; set goals and invite feedback on sales performance.
  • Lead sales efforts to increase community traffic, maintain closing ratios, meet or exceed occupancy targets, and maximize effective leased rent.
  • Conduct community and apartment home inspections to ensure presentation standards are met or exceeded.
  • Promote Gables initiatives, including sustainability, DEI, and resident engagement programs.
  • Provide sales leadership, training, and coaching to the sales team.
  • Develop local community relationships, generate leads, and encourage participation in community events.
  • Monitor competitor communities and complete weekly market surveys.
  • Comply with social media marketing campaigns and posting standards.
  • Lead outreach to generate leads and identify employer trends that may suggest new partnerships.
  • Communicate service guarantees and Signature Service standards and promote resident referral programs.
  • Review advertising sites and Gables.com weekly for accuracy.
  • Meet ratings and reviews performance, response-time, and solicitation standards set by the Regional Marketing Manager.
  • Partner with the General Manager to direct sales team marketing efforts and meet sales goals.
  • Greet prospective and current residents warmly and provide focused attention.
  • Manage and follow up on resident requests in a timely manner, partnering with the Service Team and General Manager as needed.
  • Create opportunities for residents to socialize within the community.
  • Resolve resident concerns where possible and escalate to the General Manager when appropriate.
  • Support exceptional resident move-in and move-out experiences and provide knowledge of local services.
  • Coordinate with the Customer Care Center, maintain open communication, provide timely feedback, and ensure transactions follow operating standards.
  • Set sales team goals, motivate team members, and develop performance improvement plans when goals are not consistently met.
  • Process move-ins and move-outs accurately and on time, including inspecting apartment homes before move-in.
  • Maintain community operating supplies and coordinate orders with the General Manager.
  • Train on-site associates in leasing paperwork, systems, and sales techniques; ensure required training is scheduled and completed.
  • Manage corporate housing partnership leases and rate negotiations.
  • Audit new lease and renewal files weekly from General Manager reports for key control and bonus submission.
  • Manage CRM activity to meet organizational frequency standards.
  • Prepare renewal letters and lead efforts to maximize renewal percentages and revenue.
  • Assist with electronic and manual notices, including renewals and preventive maintenance notifications.
  • Manage keys according to organizational procedures.
  • Open and close the office and community daily according to organizational standards.
  • Manage and promote community programs to encourage participation and compliance.
  • Manage the waitlist and communicate consistently with people on it.
  • Perform other duties assigned by the supervisor that directly relate to organizational success or customer experience.
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