Regional Director, Outreach (NY, Buffalo / Rochester)
About The Position
Charlie Health is hiring a Regional Director, Outreach to lead go-to-market efforts in a state-wide or multi-state region. The role manages and supports Outreach Directors and Managers, working with the leadership team to identify patient referral sources, build relationships with clinical partners, facilitate admissions, and expand awareness of Charlie Health’s programs. The Regional Director will help open and grow markets and contribute to the organization’s mission of expanding access to personalized virtual behavioral healthcare. The role is responsible for regional team performance, admissions goals, KPIs, and market penetration. It involves developing relationships with referral sources, engaging patients, parents, and providers, strengthening existing partnerships, and sharing market feedback with internal teams to guide marketing and product strategies. The position is based in the Buffalo/Rochester, New York area and requires regular local travel to meet potential referral partners.
Requirements
- Must be based in Buffalo or Rochester, New York.
- 6–10+ years of business development experience, including 2–3+ years of sales leadership experience.
- Proficiency with Microsoft Office, Google Suite, CRM systems (Salesforce preferred), scheduling tools, and video conferencing technologies.
- Authorization to work in the United States and native or bilingual English proficiency.
- Demonstrated top-tier performance developing, maintaining, and growing customer accounts in a B2B or outreach setting.
- Experience managing, coaching, and motivating a business development team.
- Experience measuring, analyzing, and being accountable for well-defined sales metrics and KPIs.
- Exceptional interpersonal, relationship-building, and listening skills, with a natural consultative style.
- Ability to energize, communicate, and build rapport at all organizational levels.
- Ability to travel locally, within approximately one hour’s driving distance, for meetings with potential referral partners.
- Reliable transportation, a valid driver’s license, and ability to drive up to one hour each way regularly.
- Strong project management skills and demonstrated ability to manage details in a fast-paced, fluid environment.
- Expertise advising, presenting to, and persuading senior corporate personnel.
Nice To Haves
- Experience in healthcare.
Responsibilities
- Support new admissions goals and take responsibility for overall team performance, which may include carrying a book depending on team size and growth.
- Manage and lead a regional team of Outreach Directors and Managers, ensuring regional performance goals are met or exceeded.
- Measure and own regional KPIs and report results monthly.
- Develop and operationalize go-to-market strategy for efficient new-market penetration.
- Create, build, and manage relationships with referral sources in priority markets.
- Lead meetings with patients, parents, and providers to uncover needs, address treatment barriers, and establish community partnerships.
- Design strategies to better support and engage referral partners across different channels.
- Deepen Charlie Health’s penetration across existing partnerships.
- Attend and lead educational meetings, marketing presentations, and networking events in person and via conference call.
- Synthesize and share market feedback from partners, patients, and stakeholders to inform marketing and product strategies.
- Work with internal partners, including marketing, product, client success, and legal, to deliver go-to-market goals.
Benefits
- Comprehensive benefits for full-time, exempt employees.
- Target performance-based bonus.
- The total compensation package may include stock options and other Charlie Health-sponsored benefits.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
