Public Relations Intern, Spring 2027

Power Digital
•Remote

About The Position

Power Digital is seeking a remote Public Relations Intern for Spring 2027. The internship is open to current college students who are enrolled in an internship course for college credit. Interns will work with the PR & Partnerships team, develop communications skills, gain hands-on experience with media relations and brand and celebrity partnerships, and contribute to the department’s work. The role is intended for 15–20 hours per week, and compensation is college credit. The intern will support media research, coverage monitoring, pitching, campaign reporting, and product seeding, while participating in training, brainstorming, cross-channel strategy sessions, and a semester-end team project. The position also offers practical project-management experience using Asana.

Requirements

  • Must be a current college student enrolled in an internship course for college credit.
  • Understanding of media relations and the PR industry.
  • Extreme attention to detail.
  • Excellent writing skills.
  • Strong organization and ability to manage multiple projects.
  • Proactive and team-oriented approach.
  • Positive, can-do attitude.
  • Eagerness to learn and develop communications skills.
  • Familiarity with PR processes.
  • Exceptional communication skills.
  • Sound understanding of AP Style and GSP in writing.
  • Awareness of trends in the beauty, celebrity, fashion, and food and beverage industries.

Nice To Haves

  • Previous internship or professional experience is strongly encouraged.
  • PR- or influencer-specific experience is a plus.
  • Desired fields of study include Public Relations, Communications, Journalism, and Marketing.

Responsibilities

  • Build targeted media lists manually and with Cision or Muck Rack.
  • Monitor media coverage and send alerts to teams.
  • Identify key opinion leaders, including influencers and celebrities, for product seeding.
  • Understand journalism mastheads and identify targets for media outreach.
  • Learn the media relations process and support pitching to national, regional, and trade media.
  • Monitor industry trends.
  • Learn to report to clients on PR campaigns and coverage.
  • Participate in training sessions on PR fundamentals.
  • Contribute ideas in creative brainstorming sessions with the PR team.
  • Assist in writing pitches and press releases.
  • Develop project-management skills using Asana.
  • Collaborate with the Power Digital team in cross-channel strategy sessions, lunch-and-learns, and a semester-end team project.
  • Brainstorm potential brand and celebrity partnership ideas.
  • Monitor social media and paparazzi sites for gifting efforts.
  • Build brand and celebrity seeding lists and assist with outreach.

Benefits

  • Monthly and quarterly team bonding activities.
  • Full-remote flexibility.
  • College credit compensation, provided the intern is enrolled in a college course.
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