Public Relations Intern Resume Example

by
Dave Fano
Reviewed by
Harriet Clayton
Last Updated
June 12, 2025

Public Relations Intern Resume Example:

Alethea Talley
(901) 234-5678
linkedin.com/in/alethea-talley
@alethea.talley
alethea-talley.com/my-work
Public Relations Intern
Dynamic Public Relations Intern with 2+ years of experience in digital media strategy and crisis communication. Adept at leveraging AI-driven analytics and social listening tools to craft compelling narratives, resulting in a 40% increase in client engagement. Skilled in virtual event management and sustainability communications, with a proven track record of driving impactful PR campaigns in fast-paced environments.
WORK EXPERIENCE
Public Relations Intern
04/2024 – Present
Impulse Intelligence
  • Spearheaded a multi-channel PR campaign for a Fortune 500 client, leveraging AI-driven sentiment analysis to optimize messaging, resulting in a 45% increase in positive brand mentions across social media platforms.
  • Orchestrated a crisis management simulation using virtual reality technology, training 50+ team members and reducing response time by 30% in real-world scenarios.
  • Pioneered the integration of blockchain technology for transparent influencer collaborations, increasing campaign authenticity by 75% and boosting client ROI by 25%.
Media Monitoring and Analysis Assistant
10/2023 – 03/2024
Zenith Zone
  • Developed and executed a data-driven media relations strategy, resulting in a 60% increase in earned media placements and a 40% boost in website traffic for a tech startup client.
  • Implemented an automated content curation system using machine learning algorithms, reducing content creation time by 50% while maintaining a 98% relevance score.
  • Led a cross-functional team in creating an immersive AR press kit, which garnered 150,000+ downloads and was featured in three major industry publications.
Public Relations Assistant
05/2023 – 09/2023
Lyra Logistics
  • Collaborated on the launch of a sustainability-focused PR campaign, utilizing eco-friendly digital alternatives to traditional press materials, reducing carbon footprint by 80% while maintaining 95% reach.
  • Assisted in the development of a proprietary social listening tool, enhancing real-time monitoring capabilities and improving client response rates by 35%.
  • Coordinated a series of virtual press events, leveraging holographic technology to showcase products, resulting in a 70% increase in media attendance and coverage.
SKILLS & COMPETENCIES
  • Brand Positioning Strategy
  • Crisis Communication Management
  • Media Relations Campaign Development
  • Retail Consumer Journey Mapping
  • Competitive Intelligence Analysis
  • PR Performance Analytics
  • Stakeholder Impact Assessment
  • Cision Communications Cloud
  • Meltwater Media Monitoring
  • Hootsuite Social Media Management
  • Google Analytics 4
  • AI-Powered Content Generation
  • Influencer Marketing Automation
COURSES / CERTIFICATIONS
Accreditation in Public Relations (APR)
07/2023
Public Relations Society of America (PRSA)
Certificate in Principles of Public Relations
07/2022
Public Relations Society of America (PRSA)
Certified Public Relations Counselor (CPRC)
07/2021
Florida Public Relations Association (FPRA)
Education
Bachelor of Arts in Public Relations
2016 - 2020
Syracuse University
Syracuse, NY
Public Relations
Communications Studies

What makes this Public Relations Intern resume great

A great Public Relations Intern resume example demonstrates measurable impact through data and technology. This one excels by showcasing AI-driven analytics, virtual event coordination, and creative campaign strategies that increase engagement and media coverage. Digital skills and sustainability efforts are clearly quantified. Clear results highlight how the intern advanced key projects. Strong and effective.

Public Relations Intern Resume Template

Contact Information
[Full Name]
[email protected] • (XXX) XXX-XXXX • linkedin.com/in/your-name • City, State
Resume Summary
Public Relations Intern with [X] months of experience in [PR specialties] and proficiency in [social media platforms/PR tools]. Skilled in [key PR competencies] with a track record of increasing [engagement metric] by [percentage] through strategic content creation at [Previous Organization]. Demonstrated ability in [PR-related task] and [communication skill], eager to apply strong writing and media relations capabilities to enhance brand visibility and stakeholder engagement for [Target Company] while gaining valuable industry experience.
Work Experience
Most Recent Position
Job Title • Start Date • End Date
Company Name
  • Spearheaded [specific PR campaign] utilizing [social media platforms], resulting in [X%] increase in brand awareness and [Y] new media mentions within [timeframe]
  • Developed and executed [type of PR strategy] for [product/event launch], generating [number] of positive media placements and contributing to a [Z%] increase in [key performance indicator]
Previous Position
Job Title • Start Date • End Date
Company Name
  • Assisted in managing [company's] social media presence across [platforms], increasing follower count by [X%] and engagement rate by [Y%] over [timeframe]
  • Drafted and distributed [number] press releases, resulting in [Z] media pickups and [estimated advertising value] in earned media coverage
Resume Skills
  • Communication & Interpersonal Skills
  • [Social Media Platforms, e.g., Instagram, Twitter, LinkedIn]
  • Press Release Writing & Editing
  • [Media Monitoring Tool, e.g., Meltwater, Cision]
  • Event Planning & Coordination
  • Research & Market Analysis
  • [Content Management System, e.g., WordPress, HubSpot]
  • Public Speaking & Presentation Skills
  • [Graphic Design Software, e.g., Adobe Photoshop, Canva]
  • Crisis Management & Problem Solving
  • [Industry-Specific Knowledge, e.g., Fashion, Technology]
  • Networking & Relationship Building
  • Certifications
    Official Certification Name
    Certification Provider • Start Date • End Date
    Official Certification Name
    Certification Provider • Start Date • End Date
    Education
    Official Degree Name
    University Name
    City, State • Start Date • End Date
    • Major: [Major Name]
    • Minor: [Minor Name]

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    Resume writing tips for Public Relations Interns

    Public Relations Interns in 2025 must show more than just activity; they need to demonstrate strategic impact and measurable results. But capturing that on a resume requires focus and clarity. Use your resume to highlight how your role drives engagement, growth, and meaningful communication outcomes. Here are four tips to get you there.
    • Your title should be clear and specific, combining your specialty with your role and the impact you’ve made. For example, use “B2B Public Relations Intern Driving Growth Through Email Campaigns” to immediately convey your focus and value.
    • Lead your resume with a professional summary that highlights your strategic mindset, relevant experience, and measurable achievements. Quantify your social media reach or campaign involvement to show you understand audience engagement and outcomes, not just tasks.
    • Write bullet points that emphasize results, not just responsibilities. Replace generic statements with achievements like “Increased media coverage by 40% through targeted press outreach” to demonstrate ownership, drive, and real impact on campaigns.
    • Highlight skills that go beyond writing press releases. Showcase your strengths in media relations, social media management, storytelling, and strategic communication to prove you can shape public perception and build meaningful connections.

    Common Responsibilities Listed on Public Relations Intern Resumes:

    • Assist in crafting engaging press releases using AI-driven content tools.
    • Collaborate with cross-functional teams to develop integrated communication strategies.
    • Monitor media coverage and analyze data for insights using advanced analytics platforms.
    • Support virtual events and webinars through digital collaboration tools.
    • Engage with influencers and media contacts to build strategic relationships.

    Public Relations Intern resume headline examples:

    You wear a lot of hats as a public relations intern, which makes it tempting to include both a headline and a target title. But just the title field is a must-have. Most Public Relations Intern job descriptions use a clear, specific title. Try this formula: [Specialty] + [Title] + [Impact]. Example: "B2B Public Relations Intern Driving Growth Through Email Campaigns"

    Strong Headlines

    Results-Driven PR Intern with Proven Social Media Campaign Success

    Weak Headlines

    Hardworking Public Relations Intern Seeking Opportunities

    Strong Headlines

    Bilingual PR Intern Specializing in Crisis Communication and Media Relations

    Weak Headlines

    Recent Graduate with Interest in Public Relations

    Strong Headlines

    Tech-Savvy PR Intern with Data Analytics and AI-Driven Strategy Experience

    Weak Headlines

    PR Intern with Good Communication and Writing Skills
    🌟 Expert Tip
    "Resumes with a LinkedIn profile see higher interview rates, but only 48% of resumes include one. That’s a simple, high-impact fix most people miss." - Jeff Su, Product Marketing at Google, Career Content Creator

    Resume Summaries for Public Relations Interns

    Public Relations Intern work in 2025 is about strategic impact, not just task completion. Your resume summary must position you as someone who understands campaign strategy, audience engagement, and measurable outcomes. This isn't about listing duties but demonstrating your strategic mindset and communication expertise from the start. Most job descriptions require that a public relations intern has a certain amount of experience. That means this isn't a detail to bury. You need to make it stand out in your summary. Quantify your social media reach, highlight relevant coursework, and showcase any campaign involvement. Skip objectives unless you have zero relevant experience.

    Strong Summaries

    • Ambitious Communication student with a track record of success in digital PR campaigns, increasing client engagement by 45% through innovative social media strategies. Proficient in media relations, crisis management, and data analytics. Eager to leverage creative storytelling skills and AI-driven PR tools to drive impactful results.

    Weak Summaries

    • Hardworking and enthusiastic Public Relations student seeking an internship opportunity to gain real-world experience. Strong communication skills and a passion for social media. Eager to learn and contribute to a dynamic PR team.

    Strong Summaries

    • Results-oriented PR enthusiast with hands-on experience in influencer marketing and brand reputation management. Successfully coordinated a sustainability campaign reaching 2M+ viewers across multiple platforms. Skilled in SEO-optimized content creation and virtual reality PR experiences, ready to contribute to cutting-edge PR initiatives.

    Weak Summaries

    • Recent graduate with a degree in Communications looking for a Public Relations internship. Completed coursework in media relations and crisis management. Good writing skills and familiar with various social media platforms.

    Strong Summaries

    • Bilingual Public Relations intern with a passion for tech PR and a proven ability to craft compelling narratives. Developed and executed a product launch strategy that garnered coverage in 5 major tech publications. Adept at utilizing AI-powered sentiment analysis tools and blockchain technology for transparent PR campaigns.

    Weak Summaries

    • Motivated individual with a keen interest in Public Relations and brand management. Quick learner with excellent interpersonal skills. Seeking an internship to apply classroom knowledge and develop professional expertise in the PR field.

    Resume Bullet Examples for Public Relations Interns

    Strong Bullets

    • Spearheaded a social media campaign that increased brand engagement by 45% and generated 10,000 new followers across platforms

    Weak Bullets

    • Assisted with social media management and content creation for company accounts

    Strong Bullets

    • Crafted and pitched 15 press releases, securing coverage in 3 major industry publications and resulting in a 30% increase in website traffic

    Weak Bullets

    • Helped write press releases and distribute them to media contacts

    Strong Bullets

    • Developed and implemented a crisis communication strategy that mitigated negative press and improved public sentiment by 25% within two weeks

    Weak Bullets

    • Participated in team meetings and contributed ideas for PR campaigns

    Bullet Point Assistant

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    The Result

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    🌟 Expert tip
    "Avoid long, dense paragraphs. Recruiters skim. Use concise language, bullet points, and eliminate internal jargon that no one outside your company understands." - Bryan Creely, Founder of A Life After Layoff

    Essential skills for Public Relations Interns

    Are you ready to transform how organizations connect with their audiences? Public Relations Interns don't just write press releases; they craft compelling narratives that shape public perception and drive engagement. We seek candidates who excel in media relations, social media management, and strategic communication planning. Your creativity in storytelling, research abilities, and relationship-building skills will determine your success in this dynamic field.

    Hard Skills

    • Media Relations
    • Press Release Writing
    • Social Media Management
    • Event Planning and Coordination
    • Crisis Communication
    • Content Creation
    • Brand Management
    • Copywriting
    • Market Research
    • Public Speaking
    • Analytics and Reporting
    • Relationship Building

    Soft Skills

    • Communication and Presentation Skills
    • Writing and Editing Skills
    • Relationship Building and Networking
    • Research and Analytical Skills
    • Creativity and Innovation
    • Adaptability and Flexibility
    • Time Management and Organization
    • Attention to Detail
    • Problem Solving and Critical Thinking
    • Social Media Management
    • Event Planning and Coordination
    • Teamwork and Collaboration

    Resume Action Verbs for Public Relations Interns:

    • Pitched
    • Drafted
    • Assisted
    • Monitored
    • Researched
    • Evaluated
    • Coordinated
    • Created
    • Implemented
    • Updated
    • Analyzed
    • Collaborated
    • Planned
    • Executed
    • Managed
    • Developed
    • Cultivated
    • Promoted

    Tailor Your Public Relations Intern Resume to a Job Description:

    Highlight Relevant Communication Skills

    Examine the job description for key communication skills such as writing, speaking, and media relations. Ensure your resume highlights these skills prominently, using specific examples from past experiences like writing press releases or managing social media accounts. Tailor your language to match the terminology used in the job posting.

    Showcase Event Coordination Experience

    Identify any event planning or coordination responsibilities mentioned in the job listing. Adjust your resume to emphasize your experience in organizing events, managing logistics, or coordinating with vendors. Use concrete examples to demonstrate your ability to handle similar tasks and achieve successful outcomes.

    Emphasize Media and Industry Knowledge

    Research the company's industry and media landscape to understand their focus areas. Highlight any relevant coursework, projects, or internships that demonstrate your understanding of media trends and industry-specific challenges. Mention any experience with media monitoring tools or platforms that align with their needs.

    ChatGPT Resume Prompts for Public Relations Interns

    As a Public Relations Intern, your role now spans media monitoring, digital tools, and strategic communication. That makes it tough to capture your impact clearly on a resume. When you’re too close to your own experience, it’s hard to see what stands out. AI tools like Teal and ChatGPT for your resume help turn your real work into clear, compelling content. Let’s get started.

    Public Relations Intern Prompts for Resume Summaries

    1. Create a summary for me that highlights my experience as a Public Relations Intern, emphasizing my skills in media outreach, content creation, and digital communication tools.
    2. Write a resume summary that showcases my ability to support PR campaigns, manage social media channels, and analyze media coverage effectively.
    3. Generate a concise summary focusing on my internship experience, including collaboration with PR teams, event coordination, and proficiency with PR software like [Tool Name].

    Public Relations Intern Prompts for Resume Bullets

    1. Write achievement-focused bullet points describing how I increased media mentions by [X]% through targeted press releases and outreach during my Public Relations internship.
    2. Generate measurable bullet points that show how I managed social media accounts, growing engagement by [X]% and supporting brand awareness efforts.
    3. Create resume bullets that detail how I tracked and reported on PR campaign results using [Tool Name], contributing to improved strategy and messaging.

    Public Relations Intern Prompts for Resume Skills

    1. List key skills for my Public Relations Intern resume section, focusing on media relations, content writing, and social media management.
    2. Suggest a skills section that highlights my proficiency with PR tools like [Tool Name], data analysis, and communication strategies.
    3. Help me structure a skills list that balances technical abilities, such as press release drafting, with soft skills like teamwork and adaptability.

    Resume FAQs for Public Relations Interns:

    How long should I make my Public Relations Intern resume?

    A Public Relations Intern resume should ideally be one page. This length is appropriate as it allows you to concisely showcase relevant skills, experiences, and education without overwhelming potential employers. Use bullet points to highlight key achievements and tailor your content to the specific internship role. Focus on relevant coursework, projects, and any PR-related experience to make the most of the limited space.

    What is the best way to format my Public Relations Intern resume?

    A hybrid resume format is best for a Public Relations Intern role, combining chronological and functional elements. This format highlights relevant skills and experiences while maintaining a clear timeline of your education and work history. Key sections should include contact information, a summary statement, education, skills, and relevant experiences. Use clear headings and consistent formatting to ensure readability and emphasize your PR skills and achievements.

    What certifications should I include on my Public Relations Intern resume?

    Relevant certifications for Public Relations Interns include the Certificate in Principles of Public Relations, Google Analytics Certification, and HubSpot Content Marketing Certification. These certifications demonstrate foundational PR knowledge, digital analytics skills, and content strategy expertise, which are crucial in the industry. Present certifications in a dedicated section, listing the certification name, issuing organization, and date obtained to ensure they stand out on your resume.

    What are the most common mistakes to avoid on a Public Relations Intern resume?

    Common mistakes on Public Relations Intern resumes include lack of specificity, overloading with irrelevant information, and neglecting digital skills. Avoid these by tailoring your resume to the internship, focusing on relevant experiences and skills, and highlighting digital proficiency, such as social media management. Ensure overall quality by proofreading for errors and maintaining a clean, professional layout to make a strong impression.

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