PRS MARKETING & SPONSORSHIP COORDINATOR

City of St. Peters•St Peters, MO

About The Position

The City of St. Peters is seeking a creative, strategic, and relationship-driven PRS Marketing & Sponsorship Coordinator to lead marketing, communications, advertising, and sponsorship efforts for Parks and Recreation Services (PRS). The position develops promotional campaigns, creates engaging content, builds partnerships with local businesses, and identifies sponsorship opportunities that support PRS programs, facilities, and events. The coordinator serves as the primary marketing and sponsorship liaison between PRS and the Communications & Strategy department. The role supports programs and special events through marketing, sponsor coordination, photography, multimedia content, and promotional coverage, while advising PRS managers on marketing strategy and related matters. The normal schedule is Monday through Friday, 8:00 AM to 4:00 PM, with occasional evenings, weekends, and holidays as needed for PRS events, marketing activities, and sponsorship commitments. Candidates must be U.S. citizens or lawfully authorized to work in the United States. A comprehensive background check and drug screening are required, and employment is contingent upon successful completion. The City maintains a safe and drug-free work environment and requires employees to adhere to its standards.

Requirements

Must be a U.S. citizen or lawfully authorized to work in the United States.
Bachelor's degree in marketing, communications, advertising, public relations, business, recreation, or a closely related field, plus two years of experience in marketing, communications, advertising, public relations, or sponsorship development; or an equivalent combination of education and experience.
Excellent written and verbal communication skills, including the ability to work effectively with business owners, prospective sponsors, and community partners.
Advanced skills in social media, digital communications, and marketing content development.
Working knowledge of word processing, spreadsheet, and database software.
Ability to work evenings, weekends, and holidays and adjust the work schedule as needed.
Candidates must successfully complete a comprehensive background check and drug screening.

Nice To Haves

One year of experience in recreation programming.
Strong interpersonal and customer service skills.
Professional Certified Marketer credential or another relevant professional certification.
Valid Missouri driver's license.

Responsibilities

Develop and coordinate marketing campaigns, promotional schedules, and content across print, digital, web, social media, e-newsletters, and digital signage.
Create marketing materials and multimedia content, including written copy, graphics, photography, and video.
Serve as the primary marketing and sponsorship liaison between Parks and Recreation Services and the Communications & Strategy department.
Coordinate sponsorship and advertising opportunities by developing packages, negotiating terms, managing agreements, fulfilling sponsor benefits, maintaining relationships, and tracking revenue.
Build relationships with local businesses and community partners through networking events, Chamber of Commerce meetings, and other outreach opportunities.
Analyze marketing trends, audience engagement, community needs, and department priorities to improve promotional strategies.
Advise PRS managers on marketing strategy, branding, cross-promotion, communications, sponsorship opportunities, and promotional spending.
Support programs and special events through marketing, sponsor coordination, photography, multimedia content, and promotional coverage.
Prepare marketing materials, correspondence, reports, presentations, schedules, sponsorship records, and budget information.
Respond to inquiries from residents, customers, sponsors, advertisers, and City staff regarding marketing, communications, advertising, and sponsorship activities.
Maintain compliance with City policies and established safety standards and perform other duties as assigned.

Benefits

Missouri LAGERS L-6 defined benefit pension plan with Rule of 80.
457 deferred compensation plan and Roth retirement savings option.
Retiree health coverage.
Vacation of up to 6 weeks.
Sick leave.
12 paid holidays and 1 personal day.
Medical, dental, and vision coverage options.
City-paid life and AD&D insurance ($50,000).
Long-term disability.
Voluntary supplemental insurance options.
Employee Assistance Program (EAP).
Preventative Care Time Off.
Medical and dependent care Flexible Spending Accounts (FSA).
Tuition reimbursement of up to 6–8 classes per year.
Competitive, market-based pay structure with step placement determined by qualifications and experience.