Product Measurement and Insights Manager

Blue Cross Blue Shield of Michigan • Detroit, MI

6d

About The Position

This role defines and governs the measurement strategy, outcome framework, success metrics, instrumentation, experimentation, and reporting practices used across the product lifecycle. As a strategic partner within the product team model, the role translates product vision and business goals into measurable hypotheses and provides insights to evaluate performance, adoption, and value delivered. The position works with product, business, engineering, data, and analytics partners to establish measurement standards, assess product outcomes, and support evidence-based decisions.

Requirements

• Bachelor’s degree in analytics, statistics, economics, computer science, business, or a related field.
• At least seven years of experience in measurement, analytics, product analytics, business intelligence, or a data-driven product role.
• Experience operating in agile product delivery models.
• Experience defining key performance indicator and outcome frameworks in complex, cross-functional environments.
• Experience designing and interpreting experiments.
• Experience defining instrumentation and event tracking with engineering and data teams.
• Experience working with enterprise platforms, digital channels, or large-scale systems.
• Advanced analytical and statistical skills, including the ability to design robust measurement approaches and translate business and customer outcomes into measurable metrics and hypotheses.
• Proficiency with structured query language, business intelligence dashboards, analytics tools, and experimentation platforms.
• Knowledge of data quality, instrumentation, metric governance, and experimental design.
• Strong written and verbal communication skills, including the ability to explain complex measurement concepts to non-technical stakeholders.
• Structured, detail-oriented problem-solving skills.
• Ability to influence, establish alignment, and operate effectively in ambiguous, fast-moving environments.

Nice To Haves

• Master’s degree.
• Equivalent or relevant BCBSM experience may be considered to satisfy the stated requirements.
• Demonstrated expertise in measurement and analytics, strategic thinking, and business impact may be considered in lieu of certain experience requirements.

Responsibilities

• Define and govern the product measurement strategy and outcome framework, aligning key performance indicators, success measures, and value-realization indicators with product vision, customer needs, and business goals.
• Partner with Product Managers, Product Owners, business leaders, and product teams to translate desired outcomes into measurable hypotheses, success criteria, metric definitions, and learning plans across the product lifecycle.
• Establish measurement standards and define data and event instrumentation requirements in collaboration with engineering, data, and analytics teams.
• Verify that measurement coverage supports reliable evaluation of product performance and customer behavior.
• Design and oversee product experimentation, including A/B and multivariate testing, ensuring statistically sound test design, analysis, interpretation, and communication of results.
• Build and maintain dashboards, scorecards, and recurring reporting that provide visibility into product performance, adoption, customer outcomes, operational results, and value delivered.
• Promote evidence-based decision-making by identifying gaps in measurement coverage, improving metric quality and comparability, communicating insights to technical and non-technical stakeholders, and helping teams act on measured outcomes and learning.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager