Product Marketing Specialist - OVIK Health

Milliken and Company•Spartanburg, SC

16d

About The Position

Milliken & Company is seeking a Product Marketing Specialist for OVIK Health to turn product capabilities and technical information into clear, effective marketing materials that support commercialization and sales. The role works closely with Product Marketing, Product Line Management, Sales, R&D, Quality/Regulatory, and Global Marketing and Creative Services to ensure product messaging, documentation, and marketing assets accurately communicate product value and meet company brand standards. The position focuses on product marketing execution, including product content management, sales enablement, social and digital content, and marketing collateral development. The successful candidate will manage multiple projects and stakeholder inputs, balance competing priorities, and translate technical information into useful marketing deliverables. Adaptability, resourcefulness, sound judgment, strong communication, and collaborative working relationships are important to success.

Requirements

Bachelor’s degree from an accredited college or university in Marketing or a related field.
1–4 years of experience in product marketing, marketing communications, graphic design, or a related marketing discipline; strong recent graduates with relevant internship, co-op, project, or portfolio experience will also be considered.
Strong organizational skills and attention to detail, with the ability to manage multiple projects, stakeholders, priorities, and deadlines, particularly for regulated product documentation and marketing materials.
Proficiency with Microsoft Office, including PowerPoint, Word, and Excel.
Familiarity with basic design tools such as Adobe InDesign, Photoshop, or similar software.
Ability to collaborate effectively with cross-functional teams, including Product Marketing, Product Line Management, Sales, Regulatory, R&D, and Global Marketing and Creative Services.
Project management skills and the ability to manage multiple digital, print, and experiential projects simultaneously.
Excellent written and verbal communication skills, including the ability to translate technical, clinical, and product information into clear, compelling, customer-focused messaging.
Familiarity with medical device quality systems, such as Greenlight Guru, or willingness to learn compliance processes in a regulated environment.
Demonstrated follow-through, resourcefulness, and sound judgment; ability to take direction from multiple stakeholders, build strong working relationships, solve problems, and complete projects.
Creative eye and working knowledge of layout, visual hierarchy, and brand consistency, including ability to collaborate with Creative Services and execute quick-turn adaptations.
Basic analytical skills and comfort tracking budgets, project spending, and marketing performance data.

Nice To Haves

Experience within healthcare, medical device, or another regulated industry.

Responsibilities

Develop product-focused presentations, sales collateral, product summaries, technical bulletins, and other tools for sales and distributor education.
Translate technical product information into clear, compelling, customer-focused messaging about product benefits and differentiators.
Maintain and update Instructions for Use (IFUs), manuals, labeling, and related product documentation with R&D and Quality/Regulatory teams.
Upload and maintain product documentation in the Quality Management System (QMS) and ensure marketing content reflects approved product information.
Maintain accurate product information and content across the company website, social media channels, intranet, and CRM systems.
Develop product packaging concepts and layouts consistent with product messaging and corporate brand standards.
Prepare print-ready files and coordinate revisions with Creative Services, vendors, and printers.
Coordinate product marketing projects from concept through completion with internal teams, shared-service partners, and external vendors.
Track and organize product marketing collateral and digital assets to ensure availability and consistency across teams.
Collaborate with Global Marketing and Creative Services to align materials with brand standards and communication guidelines, and create or adapt quick-turn materials when needed.
Support preparation of product materials for tradeshows, sales meetings, training sessions, and marketing initiatives.
Gather input and align priorities with Product Marketing, Product Line Management, Sales, R&D, Quality/Regulatory, and Global Marketing to turn product strategies into marketing assets and customer communications.
Gather and organize information for competitive benchmarking, market monitoring, and research.
Support tracking marketing budgets, project spending, and performance metrics.