Product Marketing Manager

Arena Intelligence, Inc.•Bay Area, CA

About The Position

Arena Intelligence is seeking a Product Marketing Manager to shape how people understand, experience, and evaluate AI models through Arena. The role owns the consumer-facing narrative, clarifying what the product does, why it matters, and how people can use it to assess and use frontier AI models for real-world needs. As part of the Marketing team, the role works at the intersection of product, data, community, and storytelling, influencing user discovery, product journeys, and understanding of model strengths, tradeoffs, and use cases. The position focuses on making Arena intuitive, credible, and useful to knowledge workers. It translates complex systems—including crowdsourced voting, dynamic leaderboards, model routing, and evaluation methodology—into clear value while maintaining scientific rigor and academic precision. The role turns Arena’s belief in evaluation grounded in real usage into product positioning, onboarding, go-to-market feature launches, and user-facing education.

Requirements

At least 5 years of experience in Product Marketing, Growth, or Consumer Marketing roles; experience in developer tools, SaaS, AI, or data-driven products is ideal.
Ability to translate complex technical or data-heavy systems into clear, compelling consumer-facing narratives.
Proven experience partnering closely with Product and Design on onboarding, UX copy, and feature launches.
Track record of leading go-to-market efforts for consumer-facing products or features.
Strong user empathy and instincts for clarity, trust, and usability.
Excellent written, verbal, and visual communication skills.
Comfort operating in ambiguity and iterating quickly in an early-stage, fast-moving environment.
Attention to detail and strong organizational skills.
Proactive, self-directed work style with strong ownership and prioritization skills.

Nice To Haves

Experience working with AI products, evaluation frameworks, or data-driven marketplaces.
Familiarity with user research, experimentation, and behavioral analytics.
Background in communities, platforms, or products with network effects.
Experience explaining scientific methodology and complex systems to target audiences.
Familiarity with software tools such as Notion, Google Drive, PostHog, Figma, and Linear.
Prior startup experience.

Responsibilities

Own consumer-facing positioning and messaging across Arena’s core consumer product surfaces so users understand what Arena is, how it works, and why it is trustworthy.
Define and refine value propositions for user experiences such as direct model comparisons, leaderboards, voting, and routing, grounded in real-world use cases.
Partner with Product and Design to improve onboarding, navigation, and feature discovery for new and existing users.
Lead go-to-market efforts for consumer-facing launches, updates, and experiments, including launch messaging, in-product education, and external announcements.
Translate Arena’s evaluation methodology and data into clear, accessible explanations without oversimplifying or undermining credibility.
Develop frameworks to explain model differences, strengths, and tradeoffs to help users make better decisions.
Collect and synthesize user insights, behavioral data, and feedback to inform messaging, product direction, and prioritization.
Collaborate with Product, Engineering, Research, Communications, and Community to ensure consistency between what Arena is, what it does, and how it is perceived.

Benefits

Comprehensive health and wellness benefits, including medical, dental, vision, and additional support programs.
Opportunity to work on cutting-edge AI with a small, mission-driven team.
A culture that values transparency, trust, and community impact.
Competitive compensation aligned to the markets where team members are based; compensation depends on experience and work location.

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