Product Marketing Manager

CommScope • Shakopee, MN

2d

About The Position

The Product Marketing Manager will help develop and execute the go-to-market strategy for CommScope’s Data Center Fiber portfolio. The role translates product capabilities, market trends, and customer needs into clear positioning, sales enablement, and demand-generation activities. It works closely with Product Line Management, Sales, Engineering, and the broader Data Center Marketing team to support growth across hyperscale, cloud, enterprise, MTDC, and service-provider markets.

The manager supports assigned Data Center Fiber Entrance and Containment Solutions, including product positioning and messaging, launches and commercialization, market and competitive analysis, customer insight gathering, sales enablement, and performance tracking. The role helps ensure consistent portfolio messaging that communicates differentiation in density, deployment speed, reliability, scalability, and support for AI-driven data center architectures.

Requirements

• Approximately 6+ years of relevant experience in product marketing, product management, technical marketing, business development, or a related role.
• Strong ability to understand technical products and translate features and architectures into clear customer value and differentiated messaging.
• Demonstrated experience developing go-to-market plans, product launches, sales-enablement tools, market analysis, and customer-facing content.
• Strong written, presentation, analytical, and cross-functional collaboration skills.
• Comfort working directly with customers, Sales, Product Management, Engineering, and senior business leaders.

Nice To Haves

• Experience in data centers, fiber optics, networking, telecommunications, or other technical infrastructure markets is strongly preferred.
• Bachelor’s degree in business, marketing, engineering, or a related field is preferred.

Responsibilities

• Develop product positioning, value propositions, messaging, and go-to-market plans for assigned Data Center Fiber Entrance and Containment Solutions.
• Partner with Product Line Management (PLM) to turn product roadmaps, customer requirements, and technical capabilities into compelling market-facing stories and sales tools.
• Create and maintain product presentations, solution briefs, competitive comparisons, launch materials, website content, training, and other sales-enablement collateral.
• Support new-product introductions and commercialization, including launch planning, internal readiness, customer communications, and post-launch follow-through.
• Conduct market, customer, and competitive analysis with a cross-functional team to identify trends, opportunities, portfolio gaps, and areas for differentiation.
• Work with Sales and PLM to capture Voice of Customer and convert customer insights into actionable marketing priorities.
• Support customer meetings, industry events, campaigns, and thought-leadership activities as needed.
• Help ensure portfolio messaging is consistent and clearly communicates differentiation around density, deployment speed, reliability, scalability, and support for AI-driven data center architectures.
• Track market and launch performance and use feedback and data to improve messaging, collateral, and go-to-market execution.

Benefits

• Medical, dental, and vision plans
• Life and accidental death insurance
• 401(k) plan
• Participation in the Company’s Incentive Plan
• Eleven paid holidays in a full calendar year for candidates starting with the Company
• Two weeks of paid vacation, prorated based on start date
• Other leave options

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level