Product Marketing Manager

Stuut•San Francisco, CA
•$200,000 - $230,000

About The Position

Stuut is hiring a Product Marketing Manager to own product launches end to end and turn them into customer adoption and measurable proof. The role requires understanding technical product demonstrations and translating how Stuut's AI agent works into clear messaging, demos, and practical sales tools that communicate value to CFOs, AR teams, and finance buyers. The Product Marketing Manager will work closely with Product, Engineering, Sales, Customer Success, and Marketing. They will manage launch readiness and communications, enable Sales and Customer Success, recruit beta customers, establish success metrics, capture and validate post-launch results, and develop customer stories and evidence buyers can use to make decisions. They will also apply Stuut's messaging framework to launches and bring customer and field insights back to Product and Marketing.

Requirements

  • Four or more years of product marketing experience in B2B SaaS, with a track record of planning and executing product launches end to end.
  • Experience launching AI-native products to skeptical buyers, including the ability to understand the product in depth, ask engineers specific questions, and demonstrate how it works.
  • Experience personally building Sales enablement programs and materials that teams adopted, and explaining how they were improved based on feedback.
  • Experience producing customer stories with measurable results, from finding evidence through writing and obtaining customer approval.
  • Excellent writing and strong editorial judgment, with the ability to make complex products clear and concise while preserving credible detail.
  • Strong cross-functional skills and a process-oriented approach to aligning Product, Engineering, and go-to-market teams and building repeatable programs in a fast-moving environment.
  • Ownership and a high standard for finished work.

Nice To Haves

  • Experience marketing to CFOs, controllers, or AR and finance leaders.
  • A background in fintech, payments, ERP systems, or AR/AP software.
  • Experience at an early-stage startup.

Responsibilities

  • Manage Stuut's tiered T1/T2/T3 product launch process, including tiering decisions, timelines, cross-functional owners, and launch readiness.
  • Own and maintain the product launch calendar, keeping leadership, Sales, and Customer Success informed about releases and changes.
  • Partner with Product to define the buyer, customer value, and adoption goals before launch, translating technical capabilities for AR and finance audiences.
  • Create internal launch communications and customer-facing communications, including release notes, in-app messaging, email announcements, and product web pages; follow through on customer understanding and adoption.
  • Build and deliver launch training for Sales and Customer Success using real customer use cases, including demos, short videos, and walkthroughs.
  • Create launch talk tracks, one-pagers, demo guidance, objection handling, FAQs, business cases, and materials for internal champions.
  • Measure enablement effectiveness through certifications, call reviews, asset use, and rep feedback; collaborate with Sales and RevOps to improve materials based on buyer friction and feedback.
  • Recruit beta customers with Product and Customer Success for major launches and agree on success metrics before release.
  • Capture and validate customer results at 30, 60, and 90 days after launch, including quantified outcomes, workflow changes, and customer quotes, and secure customer approval.
  • Produce case studies, customer stories, and proof points from launches and the existing customer base, and work with Content to incorporate them into sales materials, campaigns, and product communications.
  • Build and maintain a searchable proof library organized by persona, use case, and outcome.
  • Apply Stuut's messaging framework to launches, connecting product capabilities with the company's category narrative and buyers' business cases.
  • Keep messaging and demos accurate as the product evolves, including clearly explaining where the agent acts, where a person remains involved, and why that matters to customers.
  • Bring customer and field insights, including sales-call and win-loss feedback, to Product and Marketing to improve messaging, competitive intelligence, and objection handling.
  • Use AI tools to accelerate research and production while checking accuracy and making final decisions.

Benefits

  • Top-of-market salary and equity package.
  • Medical, dental, and vision insurance coverage for U.S.-based full-time employees.
  • 401(k) with match.
  • Equity.
  • Flexible PTO.
  • Parental leave.
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