About The Position

The Product Marketing Manager will develop and execute go-to-market strategies for new B2B product launches in North America at a global technology hardware company expanding its regional product marketing presence. The role translates market insights and technical product capabilities into actionable plans, positioning, and messaging, while helping bring new technologies to market. As the company’s first North American product marketing team member, the manager will collaborate with sales, engineering, and global product marketing colleagues across Asia, Europe, the Middle East, and Latin America. The role reports to the US-based Marketing GM and manages initiatives from initial planning through execution, taking increasing ownership of regional strategy. This is a full-time, on-site position in San Gabriel Valley, California.

Requirements

  • 5–8 years of product marketing experience in B2B technology; experience involving physical hardware products such as data center infrastructure or cooling systems is preferred.
  • Experience developing and executing go-to-market strategies for new product launches.
  • Ability to collaborate effectively with sales and engineering teams on technical products.
  • Understanding of B2B customer needs, market dynamics, and product positioning.
  • Strong communication and project management skills, with the ability to work across global teams.
  • Comfort taking initiative and working independently while navigating established processes.

Nice To Haves

  • Direct experience with data center infrastructure, cooling technologies, or related B2B hardware products.
  • Experience working with global product marketing teams to adapt strategies for regional markets.
  • Experience collaborating with external marketing agencies on regional campaigns.

Responsibilities

  • Develop and execute go-to-market strategies for new B2B product launches in North America.
  • Partner with sales teams to understand customer needs, market trends, and competitive opportunities.
  • Share North American customer insights, market feedback, and competitive intelligence with engineering and global product teams to inform product development priorities.
  • Translate technical product capabilities into compelling positioning and messaging for B2B audiences.
  • Work with global product marketing leadership to align regional strategies with company priorities.
  • Coordinate with marketing colleagues and external agencies to support local campaigns and outreach.
  • Manage product marketing initiatives from initial planning through execution, building increasing ownership of regional strategy.

Benefits

  • Medical, dental, and vision insurance; the employer covers 100% of the basic employee plan and 50% of dependent coverage.
  • 401(k) plan.
  • Basic and voluntary life insurance and accidental death and dismemberment (AD&D) coverage.
  • 15 vacation days and 5 sick days.
  • 11 paid holidays plus 5 floating holidays.
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