Product Marketing Manager

Warner Music Group

About The Position

At Warner Music Group (WMG), we are a global collective of music makers and music lovers, tech innovators, inspired entrepreneurs, game-changing creatives, and passionate team members. We are guided by core values of Curiosity, Collaboration, and Commitment. Technology is a crucial part of our business, from signing artists and providing data to digital service providers to helping artists leverage AI tools and make data-driven decisions. WMG is committed to creating an inclusive work environment that values, appreciates, and respects everyone, encouraging applications from diverse backgrounds and experiences. This role is for an articulate, highly organized, and collaborative L3 Product Marketing Manager to lead high-reach product communications and stakeholder alignment across our technology suite. You will act as the primary voice of our technology products, owning product positioning, crafting compelling messaging, launching new features, and driving user engagement among internal stakeholders, with potential to expand to artists, songwriters, and managers. Working closely with cross-functional partners across Product, Marketing, Corporate Communications, Label Services, and Artist Relations, you will build alignment and translate complex product roadmaps into compelling, accessible narratives for our global network. This role is ideal for someone who thrives on blending broad communication strategy with tailored outreach, building executive alignment, and rallying teams around new technology.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, Public Relations, or a related field.
  • 2-3 years of professional experience in product marketing, strategic communications, or marketing operations (tech, media, or music industry preferred).
  • Strong track record of running broad, scaled communication campaigns and managing multi-channel messaging strategies.
  • Proven ability to build consensus, navigate matrixed organizations, and maintain trust with cross-functional stakeholders at varying levels.
  • Exceptional written and verbal communication skills, with an ability to simplify technical jargon into punchy, compelling, and broad-appeal stories.
  • Solid understanding of or strong passion for the digital music ecosystem, creator platforms, and emerging music technologies.
  • Highly organized with strong project management skills and meticulous attention to detail in cross-team coordination.
  • Exceptional communicator who excels at broadcasting clear, energetic, and tailored messages across large audiences.
  • Natural relationship-builder, skilled at balancing diverse stakeholder interests and keeping everyone aligned and informed.
  • Strong narrative discipline—knowing how to distill complex technical roadmaps into executive-level summaries and high-impact announcements.
  • Proactive and structured, keeping projects on schedule and ensuring communication flows smoothly across teams.
  • High empathy and adaptability, easily tuning communication style whether speaking to tech engineers, label executives, or artist representatives.

Responsibilities

  • Design and execute high-impact, wide-reaching communication plans for platform rollouts, tech initiatives, and feature updates across the organization.
  • Build and maintain strong, collaborative relationships with cross-functional stakeholders across Product Management, Global Marketing, Label Services, and Artist Teams to ensure seamless alignment on GTM timelines.
  • Author and oversee consistent product messaging across high-visibility channels, including company-wide announcements, executive briefs, newsletter broadcasts, and product release notes.
  • Partner with stakeholder leads to develop tailored enablement toolkits, pitch decks, and briefing materials that empower frontline teams to champion technology products.
  • Serve as a primary point of contact for business stakeholders regarding product communication, release cadences, and go-to-market schedules.
  • Coordinate cross-functional communication launch calendars to prevent message fatigue and ensure clear, strategic timing across all internal and external channels.
  • Establish clear comms protocols and templates to standardize product messaging across different global territories and business units.
  • Monitor engagement metrics across communication channels (e.g., email open rates, portal visits, executive readership) to continuously refine communication reach and clarity.
  • Be the central communicator shaping how technology features and platforms are announced to the global music community.
  • Work at the intersection of music culture, corporate strategy, and tech innovation.
  • Build an extensive network of cross-functional partners across North America and international territories.
  • Own broad communication channels and scale messaging that reaches executives, artists, and internal teams alike.
  • Grow your career in a collaborative environment built on strong mentorship, creative freedom, and clear communication.

Benefits

  • Performance based annual bonus
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