Product Marketing Manager
About The Position
Applied Materials is seeking a Product Marketing Manager to lead marketing and cross-functional teams and develop broad business and marketing plans. The role assesses market penetration and product positioning, recommends investment decisions for new product development, conducts competitive analysis, and establishes pricing strategies and marketing tools for product introductions. It partners with Engineering, Manufacturing, and Sales to develop new products, enhance existing products, and communicate market needs and timing. The position also manages field support to coordinate account approaches and optimize account opportunities. The role requires a comprehensive understanding of the technical and business environment, the ability to develop strategies aligned with business objectives, and adherence to Applied Materials’ Standards of Business Conduct. The position is based in Gloucester, Massachusetts, with travel required 25% of the time. Relocation is not available. The salary range is $156,000–$214,500. Selected candidates may also be eligible for bonus and stock awards, as applicable.
Requirements
- Comprehensive understanding of concepts and principles within the job family and knowledge of related job families.
- In-depth understanding of how the discipline integrates within the segment or function.
- Ability to manage multiple related teams, set organizational priorities, and allocate resources.
- Ability to identify and resolve complex technical, operational, and organizational problems.
- Ability to influence internal and external stakeholders, including senior management.
- Understanding of Applied Materials’ global Standards of Business Conduct and compliance with those standards.
Responsibilities
- Lead managers and professional staff to build and guide effective marketing and cross-functional teams.
- Develop business and marketing plans and assess market penetration and product positioning to drive competitive advantage, revenue, and market share.
- Recommend investment decisions for new product development.
- Conduct competitive analysis for specific products or product lines.
- Establish pricing strategies and develop marketing tools for successful product introductions.
- Partner with Engineering, Manufacturing, and Sales to develop new products, enhance existing products, and communicate critical market needs and timing requirements.
- Develop and articulate strategies to meet business objectives, informed by the technical and business environment.
- Manage field support to coordinate account approaches and optimize opportunities for account partnership and penetration.
- Follow Applied Materials’ Standards of Business Conduct and demonstrate its core values through ethical conduct.
Benefits
- Comprehensive benefits package
- Potential eligibility for bonus and stock award programs, as applicable
- Programs and support for employee health and wellbeing and personal and professional growth
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
