Product Marketing Manager, CADD-Solis

ICU Medical•Lake Forest, IL

9h•$105,500 - $150,500

About The Position

The Product Marketing Manager, CADD-Solis Infusion System, drives downstream commercial strategy, market growth, and lifecycle management for ICU Medical's CADD-Solis infusion platform. This highly visible commercial leadership role develops and executes strategies to increase customer adoption, revenue, profitability, and market share. Working across product marketing, customer engagement, commercialization, and business strategy, the role collaborates with Sales, Clinical, Product Development, Finance, Operations, Professional Services, Support, and executive leadership. The manager develops portfolio strategies, leads product launches, creates market positioning, supports customer adoption, and identifies growth opportunities in ambulatory infusion, pain management, oncology, home infusion, and alternate site care. Success is measured by revenue growth, market share expansion, successful commercialization initiatives, customer adoption, and portfolio profitability. The role typically requires travel 5–20% of the time and is largely sedentary, with office work involving computers and standard office software. The employee may need to sit or stand for normal periods and occasionally move or lift objects weighing up to 25 pounds.

Requirements

Bachelor's degree in Business, Marketing, Life Sciences, Healthcare Administration, Engineering, or a related field.
At least 4 years of experience in marketing, sales, or commercial roles within the medical device or healthcare industry.
Demonstrated experience developing and executing successful commercialization strategies.
Experience creating customer-facing value propositions and sales enablement programs.
Strong analytical skills and the ability to translate data into strategic recommendations.
Demonstrated ability to lead and influence cross-functional teams without direct authority.
Excellent communication, presentation, and influencing skills, including with C-suite executives.
Proficiency with Microsoft 365 applications.
Must be at least 18 years of age.

Nice To Haves

MBA or other advanced business degree.
Experience marketing infusion pumps, ambulatory infusion systems, infusion software, or related medical technologies.
Direct product marketing experience with an FDA Class II medical device.
Experience in pain management, oncology, home infusion, ambulatory infusion, acute care, or alternate site care markets.
Experience marketing both capital equipment and recurring consumable product portfolios.
Knowledge of infusion therapy workflows, medication delivery technologies, and healthcare purchasing processes.
Experience supporting product launches in regulated healthcare environments.
Experience supporting medical device technologies sold into hospitals, ambulatory surgery centers, alternate site, and home infusion environments.
Familiarity with nursing, pharmacy, and acute care clinical workflows.

Responsibilities

Develop and execute commercial growth strategies for the CADD-Solis infusion platform, accessories, and disposables.
Lead annual business planning and support long-range portfolio strategy development.
Identify opportunities to expand adoption across ambulatory infusion, pain management, oncology, home infusion, and alternate site care markets.
Monitor market trends, reimbursement developments, customer needs, competitive activity, and business performance; recommend actions to accelerate growth and improve profitability.
Build business cases and portfolio investment recommendations based on commercial and market insights.
Develop value propositions, customer messaging, positioning, and differentiation strategies for the CADD-Solis platform.
Lead commercialization activities for new features, software enhancements, product updates, and portfolio expansions, including hardware, software, and disposables.
Partner with sales leadership on launch plans, promotional campaigns, customer engagement strategies, strategic account growth, and customer retention.
Create sales enablement tools, training programs, customer presentations, and competitive selling materials; deliver everboarding content for Sales Kick-Off and other sales trainings.
Ensure consistent market messaging across customer-facing channels.
Engage with clinicians, pharmacists, infusion nurses, pain management specialists, oncology providers, and healthcare administrators to identify unmet needs and validate marketing strategies.
Conduct Voice of Customer research and gather market intelligence to support product and portfolio decisions.
Partner with clinical teams and key opinion leaders to strengthen customer engagement and inform business opportunities.
Represent ICU Medical at industry conferences, customer meetings, advisory boards, and trade shows.
Maintain knowledge of the ambulatory infusion marketplace, competitive technologies, industry developments, and emerging trends.
Develop competitive positioning tools and sales strategies, and translate competitive insights into actionable recommendations for commercial teams and business leaders.
Support field teams with competitive responses and commercial input for RFI, RFP, and strategic account opportunities.