Product Marketing Lead

Aikido Security•San Francisco, CA

About The Position

Aikido is building developer-first security products that reduce real risk without slowing software teams down. The company is taking on legacy security tools and aims to build toward self-securing software. The Product Marketing Lead will own product messaging, positioning, and awareness, helping developers see Aikido as their go-to security tool. The role combines compelling storytelling for technical audiences with go-to-market collaboration and marketing campaigns for product initiatives.

Requirements

  • Strong product marketing background at a developer-focused company.
  • Solid grasp of product positioning and go-to-market strategies, especially around product-led growth.
  • Experience crafting compelling narratives and marketing materials for technical audiences.
  • Exceptional written and verbal storytelling abilities.
  • Experience in security, DevOps, or DevSecOps is a must.

Responsibilities

  • Create compelling content for developers.
  • Craft Aikido’s narrative and user stories through customer stories, sales collateral, and videos that showcase the product’s value proposition.
  • Align with the product team to drive go-to-market efforts for new and existing features.
  • Create and execute marketing campaigns for product initiatives to drive awareness and adoption.

Benefits

  • Top-tier tech pay and equity.
  • Flexible working hours.
  • High-trust environment with strong values and an open, informal atmosphere.
  • Significant ownership and opportunities to grow and shape projects.
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