Product Marketing Lead

Collate•Menlo Park, CA
•Remote

About The Position

Collate, creator of the open-source OpenMetadata project, is seeking a Product Marketing Lead to craft compelling product narratives, develop go-to-market strategies, and bridge technical teams and customers. The company aims to help businesses realize the potential of data through AI agents, open source, and unified metadata, addressing data discovery, observability, and governance needs. The role leads product positioning and messaging, sales enablement, competitive strategy, content creation, go-to-market and partner programs, and customer insight gathering. It works cross-functionally with product, sales, engineering, and executive teams in an early-stage startup environment.

Requirements

  • At least 5 years of product marketing experience in data, analytics, SaaS, or cloud technology, including a track record of successful product launches.
  • Strong understanding of data infrastructure, analytics, or related technologies, with the ability to translate technical concepts into business benefits.
  • Exceptional writing and communication skills, with experience creating varied content for technical and business audiences.
  • Ability to develop comprehensive marketing strategies aligned with business objectives and market opportunities.
  • Experience collaborating across product, sales, engineering, and executive teams.
  • Collaborative and supportive approach, ability to independently drive projects, and focus on customer needs.
  • Ability to balance strategic vision with tactical execution in an early-stage startup environment.

Responsibilities

  • Develop clear, differentiated product positioning and messaging for target audiences.
  • Build and deliver sales training programs, sales assets, objection-handling guides, and competitive intelligence.
  • Lead competitive intelligence efforts, develop competitor positioning, create battle cards, and help sales teams position against alternatives.
  • Create white papers, case studies, blog posts, presentations, website copy, videos, and other content that explains the company’s value proposition.
  • Develop content and programs to support campaigns and partnerships with reseller and technology vendors.
  • Gather market insights and customer feedback to inform product development and marketing strategies.

Benefits

  • Competitive salary and early-stage startup equity.
  • Medical, dental, and vision insurance.
  • Flexible time off.
  • Company offsites and team events.
  • Opportunity to work with peers in a small team without bureaucracy or politics and directly with the founders.
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