Product Marketing IV - (B4)
About The Position
Applied Materials is seeking a Product Marketing IV to develop business and marketing plans, assess market penetration and product positioning, and help drive competitive advantage, revenue, and market share. The role recommends investments in new product development; performs competitive analysis; supports pricing strategy and product introductions; and partners with Engineering, Manufacturing, and Sales on new and existing products. It also supports field account strategies and manages complex product releases through the end of their life cycles. The position requires expertise in its specialized discipline, the ability to interpret business challenges and recommend improvements, and strong analytical and interpersonal skills. The employee may lead functional teams or projects with moderate resource requirements, risk, or complexity, and will influence customer, operational, project, or service objectives. The role is based in Santa Clara, California, with travel required 20% of the time. Relocation is eligible.
Requirements
- Demonstrated depth and/or breadth of expertise in a specialized discipline or field.
- Ability to interpret internal and external business challenges and recommend best practices to improve products, processes, or services.
- Ability to lead others in solving complex problems and identify innovative solutions through sophisticated analysis and judgment.
- Ability to communicate difficult concepts and negotiate effectively with others.
Responsibilities
- Develop complex business and marketing plans and assess market penetration and product positioning to drive competitive advantage, revenue, and market share.
- Recommend investment decisions for new product development.
- Conduct complex competitive analysis for specific products or product lines and drive Red Team Analysis.
- Assist with complex pricing strategies to build and protect market-share leadership, enhance profit margins, and develop marketing tools for successful product introductions.
- Partner with Engineering, Manufacturing, and Sales to develop new products and enhance existing products, and communicate critical market needs and timing requirements.
- Understand technical and business environments and assist in developing strategies to meet business objectives.
- Support the Field in developing synergistic account approaches and optimizing account partnership and penetration opportunities.
- Manage complex product releases through the end of the product life cycle.
- May lead functional teams or projects with moderate resource requirements, risk, and/or complexity.
- Lead others in solving complex problems using sophisticated analytical thought and judgment to identify innovative solutions.
- Communicate difficult concepts and negotiate with others to adopt a different point of view.
Benefits
- Comprehensive benefits package
- Potential eligibility for a bonus program
- Potential eligibility for a stock award program
- Relocation assistance eligibility
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
