Product Marketing Consultant

Southern Farm Bureau Life Insurance Company • Jackson, MS

13h

About The Position

Southern Farm Bureau Life Insurance Company is hiring a Product Marketing Consultant II in Jackson, Mississippi. The position provides technical and product expertise to the Product Marketing Department and Agent Field Force, and mentors and trains department staff. The role supports the production of product advertising, the introduction and promotion of new and existing products, and sales materials used by the company and its agents. It maintains close relationships with the field and other home office departments to support Marketing’s goals and objectives.

Requirements

• Bachelor’s degree in a business-related field or a combination of education and experience.
• Two years of experience as a Product Marketing Specialist II or six years of direct client/agent insurance product support.
• Basic knowledge of Microsoft Word, Excel, and PowerPoint.
• Advanced knowledge of SFBLI life insurance and annuity products and products available in the marketplace.
• Advanced knowledge of the Farm Bureau organization throughout the twelve-state area.
• Advanced knowledge of the full sales process, including application completion and submission, and of illustration and application-submission systems.
• Excellent interpersonal and communication skills, with the ability to work effectively with management, company personnel, and a diverse agency force.
• Ability to present to and work with all levels of management.
• Ability to read, interpret, and communicate regulations and laws regarding insurance advertising compliance.
• Highly motivated and self-starting.
• Strong decision-making skills.
• Ability to work independently and as part of a team.
• Ability to function effectively in the workplace through integrity, courage to act, and communication skills.
• Ability to work effectively with others through respect for people and commitment to teamwork.
• Ability to meet organizational goals and customer expectations through accountability for results, commitment to service, and initiative.

Responsibilities

• Lead the development and delivery of sales, product-training, and motivational presentations for state, district, and agency meetings, tailored to field-force training needs.
• Lead the development of training materials for SFBLI sales and products, including introductory materials for new products covering sales techniques, prospecting, product guidelines, and commission schedules.
• Maintain strong relationships with the field force and field management, providing sales advice, tools, and techniques to support sales of SFBLI and brokerage life insurance and annuity products.
• Represent Marketing in work with home office personnel, committees, and outside vendors on assigned projects, including illustration systems, E-App systems, and other sales tools, making decisions consistent with Marketing’s goals and vision.
• Provide technical input on LifeSales, Connections, other agent tools, company rules and procedures, contests, commissions, and the Advertising Tool Kit.
• Provide technical input on customer advertising and develop product sales brochures for current and potential customers.
• Monitor and communicate SFBLI sales data and industry trends to support the field force and inform Marketing priorities and goals.
• Train and mentor other department staff.
• Assist callers and visitors, and answer or direct calls from State Sales Managers, Associate State Sales Managers, and other field management personnel.
• Complete special projects as requested by management.
• Attend and participate in seminars and conferences to stay current on the life insurance and annuity industry.
• Perform additional duties assigned by management.

Benefits

• Health insurance for employees and their families, including access to an onsite clinic, preventive care, prescription drugs, mental health coverage, and an Employee Assistance Program.
• Active Lifestyle Rewards Program with incentives for fitness challenges and wellness activities.
• Customized weight management programs.
• Employee engagement and team-building activities.
• Annual employee and family events, including a company picnic, Thanksgiving lunch, Christmas reception, and Family Fun Night.
• Onsite cafe.
• Continuous learning opportunities and tuition reimbursement.
• Mentorship programs.
• Promotional and career advancement opportunities.
• Life insurance and a company-funded pension.
• Paid volunteer days.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level