About the position
We are seeking a multi-disciplinary marketer with strong storytelling skills to join our Marketing team as a Product Marketer. As one of two Product Marketers, you will play a critical role in driving our go-to-market strategy, sales enablement, persona development, pricing/packaging, and more. We are looking for someone who can think like a GM and execute like an Olympian, as our next chapter of growth relies on differentiated product narratives, compelling sales pitches, and strong relationships. You will have the opportunity to build the product marketing foundation, shape our storytelling across various channels, and bring new products to market through impactful launches.
Responsibilities
- Build the product marketing foundation underlying the go-to-market approach, including message house, personas, competitor deep-dives, and more
- Tackle big-picture storytelling at the brand, category, and investor-facing level
- Take creative control over how the story comes to life across the website, demo videos, sales pitches, and campaigns
- Help shape product strategy and own product announcements, from concept to launch
- Implement strategy and process around consistent, high-quality content creation for organic, paid, and other efforts
- Take the lead on bringing new products to market through impactful launches, cohesive storytelling, and proven experience
- Leverage understanding of the buyer and user journey to improve the product experience and messaging
- Collaborate with Sales, Product, and Customer teams
Requirements
- 5+ years of experience in building product-led stories
- Strong storytelling skills
- Ability to think like a GM and execute like an Olympian
- Experience in go-to-market strategy and sales enablement
- Ability to develop personas and competitor deep-dives
- Creative control over website, demo videos, sales pitches, and campaigns
- Understanding of customer needs and ability to improve product experience and messaging
- Strong collaboration skills with Sales, Product, and Customer teams
Benefits
- Generous medical, dental, and vision benefits
- Paid company holidays, sick time, and unlimited time off
- Monthly credits for professional development, general wellness, Assembled customers, commuting, and community-support agriculture (CSA)
- Paid parental leave and family planning support
- Hybrid work model with catered lunches everyday (M-F), snacks, and beverages in our SF & NY offices
- 401(k) plan enrollment