Product Director, Professional Promotion, CAPLYTA

Johnson & Johnson • Titusville, NJ

5d • Onsite

About The Position

Johnson & Johnson is searching for the best talent for a Product Director, Professional Promotion, supporting CAPLYTA®, located in Titusville, NJ. This position is a critical part of the Neuroscience CAPLYTA® marketing team. The individual in this position will be responsible for CAPLYTA® executional strategy and tactical implementation supporting the bipolar indications for all personal promotion targeting healthcare professionals.

Requirements

• A minimum of a Bachelor’s degree is required
• A minimum of 7 years of relevant business experience, including pharmaceutical and healthcare knowledge
• A minimum of 5 years' experience in Sales, Marketing, Access, Managed Care Account Management and/or related fields is required
• Strong marketing proficiency, project management and executive communication skills required along with demonstrated presentation skills.
• Proven ability to influence without authority and drive impactful cross-functional collaboration in large groups
• A demonstrated ability to be proactive, work within a team environment, and lead multiple agencies/partners and external stakeholders is required
• Must be innovative, proactive, and have excellent business acumen

Nice To Haves

• MBA is preferred
• Psychiatry and/or mental health experience preferred
• Experience leading teams through change and transformation, product launches, and exceptional communication and leadership skills is preferred
• Demonstrated experience in critical marketing competencies such as strategic thinking, insight generation, big picture orientation, attention to detail, and analytical skills

Responsibilities

• Own the development and implementation of CAPLYTA®’s healthcare professional strategic messaging roadmap for new data releases, message shaping, and presentation across multiple promotional channels for current Bipolar indications
• Launch lead for Bipolar Mania indication as well as overall neuroscience portfolio management and coordination across teams
• Lead executional healthcare professional brand strategy and tactical pull-through by working across medical, legal, regulatory, and compliance colleagues
• Effectively partner with sales training to ensure optimal training on assets and provide guidance on executional priorities to drive impactful execution
• Provide strategic input to mold market research and analytics needs and leverage direct customer and field feedback to identify insights that will shape strategy and tactical execution
• Lead competitive strategy development and support organizational pull-through
• Lead and manage the agency of record as well as other agencies to develop and execute marketing strategy, the tactical plan, and tactical content development
• Be a connector across CAPLYTA® cross-functional teams as well as other JNJ Neuroscience brands to meet evolving business needs and support a culture of collaboration

Benefits

• Vacation –120 hours per calendar year
• Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
• Holiday pay, including Floating Holidays –13 days per calendar year
• Work, Personal and Family Time - up to 40 hours per calendar year
• Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
• Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
• Caregiver Leave – 80 hours in a 52-week rolling period
• Volunteer Leave – 32 hours per calendar year
• Military Spouse Time-Off – 80 hours per calendar year

What This Job Offers

• Job Type: Full-time
• Career Level: Senior