Product and Content Marketer

adaption

3d

About The Position

Adaption is hiring a writer-first Product and Content Marketer to turn complex AI research and technical work into content that builders, researchers, and enterprise leaders want to read, trust, and share. The role develops technical positioning and launch narratives, translating research results into clear, compelling communication and setting the standard for Adaption’s voice across channels.

The marketer owns product and research launches from positioning through content creation and distribution, and develops commercial messaging and sales enablement for Adaption’s Adaptive Data, Adaptive Intelligence, and Adaptive Interfaces products. The role also engages with AI communities in real time, coordinates campaigns across social, blogs, documentation, and developer announcements, and uses platform analytics to refine content strategy.

Adaption describes its mission as building efficient intelligence that evolves in real time, with AI systems that are flexible, personalized, and accessible. The role works alongside AI researchers and operators in a fast-moving organization.

Requirements

• A track record of writing and shipping high-impact technical content, launch narratives, or social content.
• Demonstrated experience growing and managing high-engagement social channels, especially X/Twitter and LinkedIn, in AI/ML, developer tools, or open-source ecosystems.
• Strong instincts for marketing materials that resonate and demonstrated impact with short-form social content.
• Exceptional editorial judgment across platforms, including the ability to write technical X threads, credible founder posts for LinkedIn, and storyboards for short product-demo videos.
• Ability to translate complex technical results into positioning that works for developers and enterprise buyers.
• Ability and willingness to execute quickly and publish timely content in response to product releases or industry discussions.
• At least 4 years of experience in product marketing, technical content, or developer marketing, including at least 2 years in AI, ML, or developer tools.
• Experience working closely with technical teams and understanding how research becomes a product and how a product becomes a story.
• A portfolio demonstrating the ability to build and grow strategic social accounts and develop communication strategy.
• Adaptability, collaborative instincts, and willingness to develop bold ideas.

Responsibilities

• Own the full lifecycle of major product and research launches, including technical positioning, architectural teardowns, landing pages, documentation walkthroughs, and distribution metrics.
• Translate research papers, training runs, and benchmark evaluations into readable launch blogs and technical explainers, collaborating across teams to clarify why the work matters.
• Develop positioning, battlecards, technical one-pagers, and sales enablement collateral for Adaptive Data, Adaptive Intelligence, and Adaptive Interfaces.
• Monitor AI discourse and contribute substantive technical context to relevant discussions, positioning Adaption in conversations about continual learning and adaptive systems.
• Coordinate multi-platform campaigns for product updates, aligning social content with long-form blogs, documentation, and developer announcements.
• Track reach, engagement, follower quality, and downstream traffic; test content formats, discontinue those that fail, and expand on those that resonate.
• Build and grow strategic social accounts, establish their communication strategy, and manage their ongoing content.

Benefits

• Autonomy and impact through work on high-conviction, high-stakes projects alongside AI researchers and operators.
• Flexible work, including in-person collaboration in the Bay Area, a distributed global-first team, and team offsites.
• Annual travel stipend to explore a country the employee has never visited.
• Weekly meal allowance for take-out or grocery delivery.
• Comprehensive medical benefits.
• Generous paid time off.

What This Job Offers

• Job Type: Full-time
• Education Level: No Education Listed