Principal Product Manager, International Ecommerce

Phizenix•San Francisco, CA
•$85 - $95

About The Position

The Principal Product Manager, International Ecommerce will own the technology strategy, roadmap, and execution supporting the company’s international ecommerce expansion, initially focused on Japan and Europe, with potential expansion into Canada and Hong Kong. The role will lead the development of scalable international commerce capabilities through Shopify Plus and Shopify Markets, enabling new market launches, localized customer experiences, and sustainable global growth. As a senior individual contributor, this person will work autonomously to translate international business priorities into product strategies, technical requirements, and delivery roadmaps. They will partner with International, Ecommerce, Operations, Finance, Marketing, and Technology teams to define technical go-to-market requirements, manage cross-functional dependencies, and deliver market launches. The position combines strategic product leadership, deep Shopify expertise, and hands-on execution, from discovery through launch and optimization. The role owns the Shopify Markets product area and international launch technology workstream. It involves defining scalable solutions for localized storefronts, international payments, taxation, duties, shipping, fulfillment, compliance, and integrations with supporting enterprise systems. The Product Manager will lead complex product initiatives, establish launch frameworks, define success metrics, and drive alignment across teams without direct reporting authority.

Requirements

  • 8+ years of experience in digital product management, ecommerce, or related technology roles, including ownership of complex cross-functional initiatives.
  • Deep experience with Shopify Plus and Shopify Markets, including international storefront configuration, localization, and platform capabilities.
  • Strong understanding of international ecommerce requirements, including multicurrency, multilingual experiences, regional payment methods, taxation, duties, fulfillment, and compliance.
  • Demonstrated ability to develop technology strategies and roadmaps supporting business expansion and operational scalability.
  • Experience leading technical workstreams within cross-functional go-to-market initiatives.
  • Strong technical acumen, including experience with ecommerce integrations, APIs, ERP, order management, and fulfillment systems.
  • Ability to independently navigate ambiguity, evaluate trade-offs, and make strategic product recommendations.
  • Exceptional stakeholder management and communication skills, including the ability to influence senior leadership and cross-functional partners.
  • Strong analytical and problem-solving skills, including the ability to use data to inform prioritization and measure outcomes.
  • Experience working with distributed engineering teams, external development partners, and technology vendors.
  • Ability to balance strategic planning with hands-on execution in a fast-paced, high-growth environment.
  • Bachelor's degree or equivalent practical experience.

Nice To Haves

  • Experience in beauty, luxury, retail, or consumer goods.

Responsibilities

  • Own the international ecommerce technology roadmap, prioritizing capabilities and investments that support expansion into Japan, Europe, and additional global markets.
  • Translate market expansion strategies and commercial objectives into technology requirements and execution plans.
  • Lead technical discovery and feasibility assessments for new markets, including platform capabilities, integrations, operational dependencies, and risks.
  • Develop scalable, repeatable technology solutions for future market launches while accommodating local requirements.
  • Define technical scope, delivery milestones, resource requirements, and success metrics for international ecommerce initiatives.
  • Recommend technology investments, platform capabilities, and implementation approaches for long-term international growth.
  • Serve as product owner for Shopify Markets, driving the configuration, development, and optimization of international commerce capabilities.
  • Lead localized storefront implementations, including market-specific currencies, languages, pricing, domains, catalogs, and merchandising.
  • Partner with Engineering and other stakeholders on solutions for international payments, taxation, duties, shipping, fulfillment, and compliance.
  • Evaluate native Shopify functionality, third-party applications, and custom development to recommend scalable, maintainable solutions.
  • Define and manage integrations between Shopify and enterprise systems, including ERP, fulfillment, payment, analytics, and customer experience platforms.
  • Balance global platform standardization with local market needs to minimize technical complexity and operational overhead.
  • Own the technology workstream for international market launches and align technical delivery with cross-functional go-to-market plans.
  • Identify market-specific requirements and dependencies with International, Marketing, Creative, Operations, Finance, Legal, and Customer Experience teams.
  • Establish technical launch plans covering milestones, ownership, testing, readiness criteria, and post-launch support.
  • Coordinate across internal engineering teams, external development partners, and technology vendors.
  • Identify and resolve risks, dependencies, and technical blockers to maintain launch timelines.
  • Establish repeatable technical launch frameworks and playbooks to improve efficiency and accelerate future market expansion.
  • Lead product initiatives from discovery and requirements definition through development, testing, launch, and optimization.
  • Translate business needs into product requirements, prioritized backlogs, user stories, and acceptance criteria.
  • Partner with Engineering and UX to deliver solutions balancing customer experience, business value, technical feasibility, and scalability.
  • Define KPIs and measurement frameworks to evaluate launch success, platform performance, and optimization opportunities.
  • Use data, customer insights, and business performance to inform prioritization and continuous improvement.
  • Communicate product strategy, roadmap progress, risks, and recommendations to senior leadership.
  • Drive alignment and decision-making across teams without direct reporting authority.
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