Principal Product Manager, International Ecommerce

Phizenix•San Francisco, CA

About The Position

The Principal Product Manager, International Ecommerce will own the technology strategy, roadmap, and execution supporting the company’s international ecommerce expansion, initially focusing on Japan and Europe, with potential expansion into Canada and Hong Kong. The role will lead development of scalable international commerce capabilities through Shopify Plus and Shopify Markets, supporting new market launches, localized customer experiences, and sustainable global growth. As a senior individual contributor, this role operates with a high degree of autonomy, translating international business priorities into product strategies, technical requirements, and delivery roadmaps. The position partners with International, Ecommerce, Operations, Finance, Marketing, Legal, Customer Experience, and Technology teams to define technical go-to-market requirements, manage cross-functional dependencies, and deliver successful market launches. It combines strategic product leadership, deep Shopify expertise, and hands-on execution, driving initiatives from discovery through launch and optimization. The product owner for Shopify Markets will oversee localized storefront capabilities, including market-specific currencies, languages, pricing, domains, catalogs, and merchandising. The role will also guide solutions for international payments, taxation, duties, shipping, fulfillment, and compliance; manage integrations with enterprise systems; and balance global platform standardization with local requirements. It will establish repeatable technical launch plans and playbooks, define KPIs, and use data and customer insights to improve platform performance and future market launches.

Requirements

At least 8 years of experience in digital product management, ecommerce, or related technology roles, including ownership of complex cross-functional initiatives.
Deep experience with Shopify Plus and Shopify Markets, including international storefront configuration, localization, and platform capabilities.
Strong understanding of international ecommerce requirements, including multicurrency and multilingual experiences, regional payment methods, taxation, duties, fulfillment, and compliance.
Demonstrated ability to develop technology strategies and roadmaps that support business expansion and operational scalability.
Experience leading technical workstreams within cross-functional go-to-market initiatives.
Strong technical acumen, including experience with ecommerce integrations, APIs, ERP, order management, and fulfillment systems.
Ability to independently navigate ambiguity, evaluate trade-offs, and make strategic product recommendations.
Exceptional stakeholder management and communication skills, including ability to influence senior leadership and cross-functional partners.
Strong analytical and problem-solving skills, including ability to use data to inform prioritization and measure outcomes.
Experience working with distributed engineering teams, external development partners, and technology vendors.
Ability to balance strategic planning with hands-on execution in a fast-paced, high-growth environment.
Bachelor’s degree or equivalent practical experience.

Nice To Haves

Experience in beauty, luxury, retail, or consumer goods.

Responsibilities

Own the international ecommerce technology roadmap and prioritize capabilities and investments for expansion into Japan, Europe, and additional markets.
Translate international expansion strategies and commercial objectives into technology requirements and execution plans in partnership with International and Ecommerce leadership.
Lead technical discovery and feasibility assessments for new markets, identifying platform capabilities, integration needs, operational dependencies, and implementation risks.
Develop scalable, repeatable technology solutions that accelerate future market launches while accommodating local requirements.
Define technical scope, delivery milestones, resource requirements, and success metrics for international ecommerce initiatives.
Recommend technology investments, platform capabilities, and implementation approaches to support long-term international growth.
Serve as product owner for Shopify Markets, driving configuration, development, and optimization of international commerce capabilities.
Lead implementation of localized storefront experiences, including market-specific currencies, languages, pricing, domains, catalogs, and merchandising requirements.
Partner with Engineering and cross-functional stakeholders to define solutions for international payments, taxation, duties, shipping, fulfillment, and compliance.
Evaluate native Shopify functionality, third-party applications, and custom development to recommend scalable, maintainable solutions.
Define and manage integrations between Shopify and supporting enterprise systems, including ERP, fulfillment, payment, analytics, and customer experience platforms.
Balance global platform standardization with local market needs to minimize technical complexity and operational overhead.
Own the technology workstream for international market launches and align technical delivery with cross-functional go-to-market plans.
Partner with International, Marketing, Creative, Operations, Finance, Legal, and Customer Experience teams to identify market-specific requirements and dependencies.
Establish technical launch plans covering milestones, ownership, testing, readiness criteria, and post-launch support.
Coordinate across internal engineering teams, external development partners, and technology vendors.
Identify and resolve risks, dependencies, and technical blockers to maintain launch timelines.
Establish repeatable technical launch frameworks and playbooks to improve efficiency and accelerate future market expansion.
Lead complex product initiatives independently from discovery and requirements definition through development, testing, launch, and optimization.
Translate business needs into product requirements, prioritized backlogs, user stories, and acceptance criteria.
Partner with Engineering and UX to deliver solutions that balance customer experience, business value, technical feasibility, and scalability.
Define KPIs and measurement frameworks to evaluate technical launch success, platform performance, and optimization opportunities.
Use data, customer insights, and business performance to inform product prioritization and continuous improvement.
Communicate product strategy, roadmap progress, risks, and recommendations to senior leadership.
Drive alignment and decision-making across teams without direct reporting authority.