Practice Administrator

Jerry Jacobs, O.D., F.A.A.O.•Fort Worth, TX

12d•Onsite

About The Position

Texas State Optical on Camp Bowie Blvd in Fort Worth is hiring a Practice Administrator to lead measurable growth for the practice. The role focuses on understanding and reporting key practice metrics weekly and designing and running campaigns to improve them. The administrator works directly with the owner and has authority to shape how the practice grows. This is a full-time, on-site leadership position. Applicants should include a short note describing a metric they improved at a previous practice, what they did, and the results.

Requirements

At least 3 years managing a medical, optometry, or retail practice, with a track record of measurable growth.
Comfort building reports in Excel or practice-management software and explaining what the numbers mean.
Experience planning and running marketing or patient outreach campaigns.
Leadership ability to coach a team to meet goals.

Nice To Haves

Optometry or optical retail experience is strongly preferred.

Responsibilities

Track and report weekly practice metrics, including patient visits, new patients, recall and reactivation rates, optical capture rate, average sale per patient, contact lens annual supply rate, and online reviews.
Plan and run recall and reactivation outreach, new-patient promotions, seasonal optical events, and local community partnerships.
Build the practice’s reputation, including growing Google reviews.
Coach the front desk, technicians, and opticians on patient experience, scheduling, and presenting eyewear and lens options.
Keep the schedule full and running smoothly.
Evaluate campaign and practice performance, discontinue what is not working, and provide the owner with clear recommendations.