About The Position

The Platform Specialist is a hands-on, client-facing account management role on Apple Ads’ Global Enterprise Accounts team. The role owns, grows, and develops key global accounts by analyzing data, optimizing campaigns, and communicating recommendations clearly to clients. The specialist helps clients meet business goals, builds long-term partnerships in person and virtually, and works closely with Client Partners and cross-functional teams such as marketing and product. The role also shares market sentiment about Apple Ads products and contributes to revenue and customer satisfaction targets.

Requirements

  • 3–7+ years of experience in performance media sales.
  • At least 2–3 years of experience using a self-serve platform.
  • Strong understanding of advertising, the mobile and app market, and the digital space.
  • Strategic selling proficiency with enterprise advertisers and their agencies.
  • Ability to build strong client relationships and understand clients’ business objectives, goals, and challenges.
  • Ability to solve complex, open-ended business problems.
  • Excellent communication and presentation skills.
  • Ability to listen effectively, socialize ideas across functions, and articulate business visions internally and externally.
  • Ability to identify and develop data analysis and recommendations aligned with customer goals.
  • In-depth knowledge of Excel.
  • Ability to work accountably and communicate clearly across multiple time zones.
  • Professionalism, a positive attitude, and a collaborative approach.

Nice To Haves

  • Ability to think strategically about complex issues, apply critical thinking, and develop tailored recommendations using best practices.
  • Passion for cross-team collaboration and shared success.
  • Ability to build a strong narrative, with a thorough background and knowledge of Keynote.
  • Comfort using AI tools to improve efficiency and quality of output.
  • Ability to focus on details and trends, react quickly, and ensure best-in-class customer service.

Responsibilities

  • Own, grow, and develop key global accounts.
  • Analyze account and campaign data and recommend optimizations that help clients achieve business goals.
  • Build and maintain long-term partnerships with direct and agency customers, in person and virtually.
  • Work closely with Client Partners, marketing, product, and other cross-functional teams.
  • Share market sentiment about Apple Ads products with internal teams.
  • Educate clients about Apple Ads solutions and provide consultative support on media, measurement, and creative strategy.
  • Identify high-impact opportunities, make recommendations, and pitch upsell opportunities to customers.
  • Provide responsive, high-quality customer service to advertisers.
  • Communicate and coordinate effectively across multiple time zones.
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