Physician Liaison - Milwaukee

PT Solutions Physical Therapy • Milwaukee, WI

20d • $80,000 - $90,000

About The Position

The Physician Liaison maintains contact with key customers and interfaces with healthcare providers in an assigned territory. Working with the Sales Director, the liaison understands and supports territory sales plans, strategies, and objectives, conducts business discussions, and delivers clinical sales presentations to targeted customers. The role contributes to national sales goals by driving PT Solutions sales and referral prescriptions and executing marketing strategies for the territory.

The liaison builds and maintains customer, hospital-system, physician-network, and sports-medicine relationships; identifies opportunities in the physical therapy marketplace; and manages territory resources to support profitability. The role requires a strong understanding of healthcare sales, insurance and managed-care markets, reimbursement processes, referral networks, and relevant industry trends. The Physician Liaison supports the company’s mission and vision through professional communication and work.

Requirements

• Bachelor’s degree in Business, Marketing, Public Relations, Communications, or a related field; five or more years of relevant experience may substitute for a degree.
• At least two years of experience in a customer or public relations position, preferably in physician services, pharmaceutical or medical sales, or a related healthcare field.
• Sales or marketing background or education focused on consultative selling.
• Professional appearance, tone, and delivery, with effective communication skills.
• Exceptional organizational and time-management skills, including the ability to prioritize and meet deadlines.
• Strong follow-through and results tracking to achieve measurable targets.
• Ability to maintain strict confidentiality in job-related matters.
• Strong customer-service skills, a customer-service-driven approach, and a positive attitude.
• Ability to interact with, support, and positively influence referring physicians, industry partners, superiors, and colleagues.
• Exceptional listening skills and demonstrated ability to problem-solve issues discussed.
• Public-speaking and presentation skills.
• Ability to work independently and in a group setting, with high integrity, sound judgment, urgency, and analytical and intuitive skills.
• Ability to use necessary office equipment, including fax machines and copiers.
• Proficiency with Windows-based technologies such as Word and Excel.
• Valid driver’s license and good driving record.
• Availability to travel within the region for 80% of work time, potentially including overnight stays.

Nice To Haves

• Experience in healthcare or pharmaceutical sales is preferred, but not required.
• Experience in physician services, pharmaceutical or medical sales, or a related healthcare field is preferred.

Responsibilities

• Execute sales tactics, implement marketing strategies, deliver sales presentations, and consistently ask for business.
• Understand the healthcare marketplace and sales processes affecting sales goal attainment.
• Identify, develop, and maintain customer relationships and conduct programs that support the marketing strategy.
• Prioritize efforts and resources based on physical therapy services, territory dynamics, and marketplace knowledge to effectively cover key customers and networks.
• Understand industry, workers’ compensation, and occupational therapy opportunities in the physical therapy marketplace.
• Build hospital-system knowledge, relationships, and community opportunities; partner with accounts and position the company effectively against competition.
• Understand physician networks, integrated delivery networks (IDNs), accountable care organizations (ACOs), and marketplace consolidation trends and opportunities.
• Maintain knowledge of insurance and managed-care markets, reimbursement processes, and procedures.
• Develop sports medicine relationships in line with corporate objectives in the market.
• Manage territory resource allocation to maximize profitability.
• Monitor performance against strategic objectives and directives.
• Maintain contact with key customers and interface with healthcare providers in the assigned territory.
• Work with the Sales Director to understand territory sales plans, strategies, and objectives.
• Travel within the region, including overnight stays when needed.

Benefits

• Professional development opportunities, including evidence-based clinical education, mentorship, and an APTA-accredited Orthopedic Residency Program.
• Work-life flexibility.

What This Job Offers

• Job Type: Full-time