About The Position
Apple Ads is seeking a Partner Manager to join its Channel Partnerships team in Japan. The role owns key agency and technology partnerships—including Campaign Management Platforms (CMPs), agencies, and Mobile Measurement Partners—and is responsible for strategic alignment, operational excellence, and measurable business growth in the Japanese market. The Partner Manager builds, scales, and optimizes relationships with advertising agencies, commercial partners, and ad-tech platforms, serving as a trusted advisor and directly responsible individual for a partner portfolio and translating partnership capabilities into commercial impact. The position balances strategic thinking, commercial acumen, and operational discipline. It works closely with regional sales, business development, product, revenue strategy, technical integration, and legal teams to unlock revenue opportunities, represent Japan market needs, and develop the partner ecosystem within Apple’s privacy-first framework. The role also represents Apple Ads at industry and partner events.
Requirements
- At least 5 years of experience in digital advertising, partner management, agency account management, or ad-tech business development in Japan.
- Deep understanding of Japan’s digital advertising ecosystem, including local agency dynamics, commercial holding companies, and performance media.
- Fluency in Japanese and English, with strong written and verbal communication skills for executive-level presentations.
- Demonstrated ability to manage complex partner relationships, negotiate commercial alignments, and drive measurable spend or adoption growth.
- Familiarity with mobile ad tech, including mobile measurement partners, campaign automation/CMP platforms, attribution frameworks, and API integrations.
- Strong analytical capabilities and ability to turn performance data and platform metrics into actionable business insights.
- Strong cross-functional collaboration and stakeholder management skills, including ability to navigate ambiguity and influence without authority.
- Bachelor’s degree or equivalent practical experience.
Nice To Haves
- Experience working at an ad-tech platform, global DSP/network, or top-tier Japanese advertising agency.
- Hands-on experience with app performance marketing, Apple Search Ads / AdAttributionKit frameworks, or mobile attribution pipelines.
Responsibilities
- Lead day-to-day engagement and commercial growth for assigned Campaign Management Platforms, technology partners, and advertising agencies across Japan.
- Work with agencies and platforms to increase adoption of Apple Ads solutions, multi-placement campaigns, and incentive programs (BDIs/PDIs).
- Oversee partner onboarding into the Apple Ads Partner Program and deliver structured enablement programs and roadmap briefings.
- Collaborate with Regional Sales, Channel Activation, Product, Technical Integrations, and Legal to remove friction, escalate operational blockers, and streamline partner workflows.
- Manage recurring partner performance tracking, including QBRs and risk/opportunity logs, and deliver data-backed business reviews and pipeline visibility to regional leadership.
- Synthesize partner and market dynamics in Japan to inform global product roadmaps, feature enhancements, and regional partner strategies.
- Represent Apple Ads at industry forums, partner summits, and regional partner events.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
