Paid Media Intern

David Yurman•New York, NY

11d•Hybrid

About The Position

The David Yurman Internship Program in New York City is a paid 9-week immersive experience designed for students and emerging professionals passionate about the luxury jewelry industry. This exclusive program offers interns the opportunity to work closely with expert teams across various departments. Interns will gain hands-on experience in crafting exquisite jewelry, understanding the intricacies of luxury branding, and learning the operational aspects of a world-renowned brand. Set in the heart of NYC, interns will also have access to networking events, mentorship, and industry insights that foster professional growth in the competitive luxury market.

Requirements

Proficient in Microsoft tools (Word, PowerPoint, Excel), Google Analytics, Meta Ads Manager, TikTok Ads Manger
Excellent communication and collaboration abilities
Proactive, eager to learn, and collaborative individuals
Excellent written and verbal communication skills
Must be currently enrolled in undergraduate studies in a related field (Marketing, Economics, Communications, Social Media) with a 3.0 overall GPA minimum

Responsibilities

Own weekly reporting across media platforms, analyzing campaign and creative performance to extract data-driven insights and provide actionable optimization recommendations.
Partner cross-functionally with Brand Marketing, Creative, and media agency teams to align paid media strategy, campaign messaging, and creative assets with broader marketing initiatives and business objectives.
Monitor paid social ad comments and consumer sentiment, identifying recurring themes, product feedback, and engagement trends to inform future optimizations and creative strategy.
Conduct competitive analysis of paid media activations across luxury and jewelry brands, identifying emerging platform trends, creative formats, and opportunities to inform future media strategy.
Collaborate with media agency and Creative teams to submit CRFs (Creative Request Forms), develop creative mapping and specification sheets, and manage asset handoffs to ensure seamless campaign launches.
Lead billing process, ensuring invoice accuracy and compliance with approved budgets and financial guidelines.
Capture key takeaways from internal and external meetings, coordinate follow-ups, and track action items to support timely execution of key projects.
Develop mock full-funnel media plan for large-scale campaign launch as part of Capstone project, identifying key channels and strategic tactics to achieve media KPIs.