Paid Media Intern

David Yurman Enterprises•New York, NY

9d•Hybrid

About The Position

The Paid Media Intern will participate in David Yurman’s paid, nine-week Summer 2027 Internship Program in New York City. The immersive program is intended for students and emerging professionals interested in the luxury jewelry industry and provides hands-on experience, cross-functional exposure, networking events, mentorship, and industry insights. The internship runs from June 7 through August 6, 2027, and is hybrid in New York, NY. The estimated pay is $25 per hour, with weekly learning, social, and networking events.

Requirements

Currently enrolled in undergraduate studies in a related field, such as Marketing, Economics, Communications, or Social Media.
Minimum 3.0 overall GPA.
Proficiency in Microsoft Word, PowerPoint, and Excel; Google Analytics; Meta Ads Manager; and TikTok Ads Manager.
Excellent communication and collaboration abilities.
Excellent written and verbal communication skills.
Proactive, eager to learn, and collaborative.

Responsibilities

Own weekly reporting across media platforms, analyze campaign and creative performance, and provide data-driven insights and actionable optimization recommendations.
Partner with Brand Marketing, Creative, and media agency teams to align paid media strategy, campaign messaging, and creative assets with broader marketing initiatives and business objectives.
Monitor paid social ad comments and consumer sentiment, identifying recurring themes, product feedback, and engagement trends to inform optimizations and creative strategy.
Conduct competitive analysis of paid media activations across luxury and jewelry brands, identifying platform trends, creative formats, and opportunities for media strategy.
Collaborate with media agency and Creative teams on Creative Request Forms, creative mapping, specification sheets, and asset handoffs for campaign launches.
Lead the billing process, ensuring invoice accuracy and compliance with approved budgets and financial guidelines.
Capture takeaways from internal and external meetings, coordinate follow-ups, and track action items to support project execution.
Develop a mock full-funnel media plan for a large-scale campaign launch as a Capstone project, identifying channels and strategic tactics to achieve media KPIs.