Pack Merchandising Lead

Rare Candy•Dallas, TX
•Onsite

About The Position

Rare Candy is hiring a Pack Merchandising Lead to build and market Instapacks for its trading-card marketplace. The role turns vault inventory into appealing packs by selecting chase cards, creating themes, curating cards, setting run sizes, and verifying pack value and margins before each print run launches. The Lead also communicates drops to collectors through announcements, pull highlights, and stories about the featured chases. The position works side by side with the pack builder and warehouse team in Dallas. Success includes learning the inventory, tools, and live packs; shipping print runs with review; and posting weekly drop and pull content during the first 30 days. Within the first few months, the Lead will own the weekly build calendar, deliver timely launches that meet value and margin targets, and catch inventory issues before packs go live. By the end of the first year, the Lead is expected to manage pack building and drop marketing day to day, improve pack templates and tools, and train the next pack builder.

Requirements

  • Serious collector or player with knowledge of trading-card sets, prices, and grading, and the ability to spot counterfeit cards.
  • Comfortable with spreadsheets, expected value, and basic probability.
  • Longstanding hands-on experience buying, selling, trading, or grading cards.
  • Experience buying, selling, or pricing cards in a professional or commercial setting, such as a card shop, as a show dealer or Whatnot seller, at an auction house, grading company, distributor, or marketplace.
  • Ability to write in a collector's voice.
  • Strong attention to accuracy because packs go live with real money on them.
  • Based in Dallas or ready to relocate there.

Nice To Haves

  • Experience using AI tools such as Claude.
  • Comfort on camera or experience running social media.

Responsibilities

  • Build print runs from live inventory by choosing chase cards, setting run sizes and pack structures, and checking packs against value, floor, and margin rules before launch.
  • Maintain a fresh lineup across price points and trading-card games, including Pokémon and the growing One Piece category.
  • Monitor sell-through, pulls, and Keep versus Exchange daily; identify what is working or stuck and what inventory needs to be purchased.
  • Work with the warehouse on intake, inventory accuracy, and on-time launches.
  • Write and post drop announcements, weekly top-pull highlights, and pack stories with the content team.
  • Inform sourcing which cards and price points are in short supply.
  • Own the weekly build calendar and, over time, manage pack building and drop marketing day to day.
  • Improve pack templates and tools and train the next pack builder.

Benefits

  • Equity
  • Health coverage
  • Dental coverage
  • Vision coverage
  • 401(k)
  • Wellness stipend
  • Monthly budget to spend on cards
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