Outside Truck Sales Representative

Affinity Truck Center•Fresno, CA

18d

About The Position

Affinity Truck Center is seeking a driven, competitive, self-motivated Outside Truck Sales Representative to find new customers, open accounts, and grow market share. The role sells new, used, and electric medium- and heavy-duty trucks while developing business, building customer relationships, and achieving sales and profitability goals. It involves field-based prospecting, including cold calls and in-person visits, as well as consultative sales, customer account development, and collaboration across dealership divisions. The representative helps customers select truck solutions, explains specifications and applicable financing and regulatory considerations, conducts demonstrations and test drives, prepares sales documents, and closes deals. The position also supports truck delivery and customer education, maintains activity in the CRM, and works with Sales Management, Finance, Service, Operations, Parts, Leasing, Rental, and Electric Vehicle teams. Work schedules vary according to business and customer needs. Out-of-state travel may be required for meetings, training, conventions, and similar events, with travel expenses reimbursed under company policy. The position offers a base salary of $36,000 annually plus earned commission. Affinity Truck Center describes its compensation and benefits package as competitive and mentions excellent benefits, ongoing training, a supportive team environment, and a compensation plan that rewards top performers.

Requirements

Valid driver's license and ability to be insured by Affinity Truck Center.
Ability to obtain a Class B or Class A Commercial Driver's License.
Ability to learn tasks and skills effectively, including negotiating skills.
Ability to follow and remember processes and procedures, maintain focus, and complete tasks independently without supervision.
Ability to communicate effectively and professionally with customers, visitors, and colleagues.
Ability to multitask, prioritize, work independently or in groups, and assist customers in a friendly manner.
Ability to problem-solve, analyze and resolve issues, and exercise discretion and confidentiality.
Ability to make ethical decisions and adhere to company guidelines, policies, and procedures.
Ability to take criticism constructively.
Ability to maintain focus while driving and make quick decisions in response to changing traffic conditions or emergencies.
Ability to meet the described physical requirements, including frequently lifting and carrying items weighing up to 90 pounds, bending, twisting, reaching, climbing into and out of trucks, and operating vehicle controls.
At least 20/40 visual acuity in each eye, with or without correction.
Ability to perceive a forced whisper at a distance of five feet or less, with or without hearing aids.

Nice To Haves

Associate degree (A.A.) or equivalent from a two-year college or technical school.
Two or more years of truck, commercial vehicle, equipment, transportation, or outside sales experience.
Experience generating new business through direct prospecting.
Knowledge of medium-duty and heavy-duty trucks.
Familiarity with CARB and electric vehicle regulations and fleet operations.
Experience using CRM systems to manage sales activity and customer relationships.

Responsibilities

Identify, target, and develop new commercial truck sales opportunities throughout the assigned territory.
Prospect through in-person visits, cold calling, networking, referrals, and customer outreach.
Build relationships with business owners, fleet managers, contractors, municipalities, agricultural operations, transportation companies, and owner-operators.
Maintain at least 25 documented prospecting calls per week and 100 calls per month in the CRM.
Create and manage a sales pipeline that consistently produces new opportunities.
Help customers select medium-duty, heavy-duty, and electric truck solutions.
Educate customers about truck specifications, applications, financing options, CARB requirements, EV compliance, and industry regulations.
Conduct vehicle demonstrations and test drives.
Prepare proposals, quotes, sales agreements, and purchaser statements.
Close deals while maintaining strong margins and customer satisfaction.
Collect accurate and complete customer financial data when necessary.
Prepare new or used trucks for delivery and provide write-ups to the shop.
Appraise used trucks when necessary.
Serve walk-in and call-in customers on assigned floor days.
Follow company privacy, security, and customer information requirements.
Communicate regularly with existing customers to identify additional opportunities.
Partner with Parts, Service, Leasing, Rental, Finance, and Electric Vehicle divisions to provide customer solutions.
Advise customers on fleet growth and replacement needs.
Work with Sales Management, Finance, Service, and Operations teams.
Attend dealership meetings, manufacturer training, and industry events.
Stay current on product offerings, emerging technologies, regulations, and market trends.
Coordinate sold-vehicle delivery and educate customers about warranty and service programs.