Online Marketing Specialist
About The Position
Lawyer.com is seeking a highly motivated, detail-oriented Online Marketing Specialist to join its growing team. Lawyer.com is a profitable, growing, tech-first online service provider to lawyers, law firms, and consumers. The company connects with 400,000 lawyers each quarter, provides free lawyer matching services to 50,000 consumers each month, and uses advanced AI for intake, email, SMS, and sales for law firms. Its technology is also used across businesses including LawLeaders, LineAI, FreeLawchat.ai, Couple.ai, and Climb.co, which may offer additional career paths. The specialist will manage and optimize Google and Meta Ads lead-generation campaigns, improve visibility in AI-powered search platforms, and report on and analyze online consumer lead sources, including SEO, SEM, SMO, and third parties. This is an in-office position based in Basking Ridge, with work in the office four days per week and flexible hours and working days.
Requirements
- Experience with Google Ads and Meta Ads.
- Knowledge of SEO, SEM, SMO, and AI-powered search, with an interest in learning emerging optimization techniques.
- Strong attention to detail, organizational skills, and ability to multitask.
- Proficiency in Microsoft Excel.
- Ability to work effectively in teams and independently.
- Self-starter who proactively identifies and resolves problems.
- Flexible, team-player approach.
- Keen interest in learning new data tools and platforms.
- Short commute to the Basking Ridge office, which requires in-office work four days per week.
Nice To Haves
- Some programming knowledge, such as PHP, MySQL, or Python.
- Experience with Gemini, ChatGPT, or Claude Deep Research and agent usage.
- Knowledge of AI design and no-code software platforms.
- Passion for finding answers, acquiring new knowledge and cutting-edge skills—particularly in AI applications—and ambition to grow.
Responsibilities
- Manage and optimize multiple Google and Meta Ads lead-generation campaigns.
- Improve visibility in AI-powered search, including Google AI Overviews, ChatGPT, Gemini, and other AI search platforms.
- Create reports and analyze online consumer lead sources, including SEO, SEM, SMO, and third parties.
- Proactively identify and resolve problems.
- Work effectively both independently and as part of a team.
Benefits
- Competitive base salary.
- Individual performance bonuses.
- Company-wide annual and milestone-based bonuses.
- Stock options.
- Medical, dental, and vision healthcare insurance.
- Health-oriented work environment, including sit/stand electric desks and treadmills.
- Company events, foosball, and table tennis.
- Subsidized continuing education, flexible office hours for education, and offsite training courses.
- Open management structure that encourages communication, feedback, and promotions.
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What This Job Offers
Job Type
Full-time
Education Level
No Education Listed
