Offline & Non‑Traditional Marketing Specialist Manager Fully Remote

Brightmeds•St. Louis, MO

8d•Remote

About The Position

Brightmeds is a direct-to-consumer telehealth company that is looking to continue our growth with offline media. Direct mailing, radio, TV or whatever you're an expert in; if it's NOT social media/google etc. we want to hear from you. Tell us what you're an expert in, examples of what you've accomplished and timing to make it happen. Bonus points for telehealth or similar experience. MUST have successful experience in the USA with methods and relationships you've already developed. The Offline & Non‑Traditional Marketing Specialist will design, execute, and manage marketing campaigns that leverage traditional (offline) channels and innovative, non‑traditional media to promote products, services, and brand initiatives. This role blends creative strategy with operational execution, ensuring campaigns align with brand goals and deliver measurable ROI.

Requirements

Successful experience in the USA with methods and relationships already developed.
Expertise in offline media (direct mailing, radio, TV, etc.).
Ability to execute and deliver measurable ROI.
Experience in telehealth or similar industries is a plus.

Nice To Haves

Telehealth or similar experience.

Responsibilities

Plan and manage offline campaigns such as print ads, direct mail, outdoor billboards, TV/radio spots, event sponsorships, and in‑person promotions or anything you think will work.
Develop and implement non‑traditional marketing initiatives
Align offline and non‑traditional efforts with overall brand strategy and digital marketing goals
Oversee all artwork, including design, proofing, ensuring quality and compliance with brand guidelines.
Manage print and production workflows, including material allocation, cost control, and timely delivery.
Create and maintain reporting mechanisms to ensure goals are being achieved and reviewed.