Off Premise Specialist

Constellation Brands•Denver, CO

2d•$69,500 - $102,100

About The Position

This position supports the off-premise sales component of the distributor's market plan for its assigned geographic area, aligned with one or more of Constellation Brands Beer Division’s top off-premise accounts in a priority DMA. The role drives off-premise sales through business planning, retail execution, customer relationship management, and budget management. It serves as a high-level advisor to select Key Account Managers, National Sales Managers, and Market Development Managers on off-premise sales matters. The role manages account relationships and sales opportunities, inspects retail execution, contributes to market and promotional planning, reviews pricing programs, coordinates marketing promotions, and develops and executes plans for new product and packaging rollouts. The position is based in Denver, Colorado, and requires at least 20% travel, including driving and travel by plane or train as needed.

Requirements

Bachelor’s degree or equivalent job experience; ideally with an emphasis on Sales and Marketing.
Working knowledge of the promotional marketing process.
Proven ability to build good relationships with customers and internal associates.
Ability to take initiative in gathering and using customer feedback to identify needs and opportunities.
Computer literacy and ability to use Microsoft Word, Excel, and PowerPoint.
Available to travel at least 20% of working time, including up to five hours of driving time.
Must have a valid driver’s license and be able to drive a car and travel by plane or train as needed.
Must be at least 21 years of age.
Able to stand, walk, sit, move up to 55 pounds, handle or feel objects, reach with hands and arms, climb or balance on stairs or ladders, stoop, kneel, crouch or crawl, and talk and hear.
Must have close and distant vision, peripheral vision, and the ability to adjust focus.
Able to stand for extended periods, sit and/or stand for long periods, and work on a computer for extended periods.

Nice To Haves

Two years of professional experience and/or familiarity with consumer packaged goods (CPG) or beverage industries; retail sales experience is not required.
Diligence and ability to follow through on commitments to internal and external stakeholders.
Strong oral, written, and interpersonal communication skills.
Ability to achieve performance goals with minimal direction.
Strong math skills, including understanding wholesaler margin, retailer cost-of-goods calculations, and market discount structures.
Bilingual ability.

Responsibilities

Sell new and expanded distribution to off-premise accounts.
Build and maintain relationships with owners and managers of top off-premise accounts in the assigned area.
Support training and development initiatives for wholesaler off-premise teams and key off-premise accounts.
Prioritize existing accounts and deploy off-premise resources and budgets to achieve market goals.
Identify market-specific business development opportunities.
Visit accounts and review compliance with retail execution standards.
Identify and communicate execution issues to Market Development Managers and/or Key and National Sales Managers, and ensure follow-up and resolution.
Advise the area Key Account Manager and/or Market Development Manager on off-premise sales planning.
Assist Market Development Managers in developing annual off-premise business plans, including sales, distribution, and promotional efforts.
Determine programming and promotional plans and spending needed to drive sales and achieve plan.
Evaluate results against plan, identify sales deficiencies, and develop corrective programming.
Conduct surveys in conjunction with key promotional windows.
Review, evaluate, and suggest pricing programs to support market competitiveness.
Organize and coordinate promotional activity in the assigned area.
Use available marketing resources to maximize sales and achieve plan.
Develop and execute new product and packaging rollout plans for the assigned off-premise area.
Work with the sales team to identify target package and brand opportunities, target accounts, and necessary resource allocation.
Proactively identify challenges facing new product introductions in the assigned area.
Perform additional duties and responsibilities as required.